GREGGS has chosen to partner with Just Eat as it expands its food delivery option nationwide, in a boost for the takeaway app over rival Deliveroo.

The high street bakery chain was weighing up both food delivery companies following successful trials in several cities last year.

Yesterday Greggs said it had opted to work exclusively with Just Eat and will begin to roll out delivery this week, launching first in Bristol and Birmingham.

Delivery will then launch in Manchester, Leeds, Sheffield and Nottingham in the spring, and the bakery is targeting national coverage by the end of the year.

The service is already available in London, Newcastle and Glasgow, where Greggs and Just Eat had trialled delivery last year.

Greggs chief executive Roger Whiteside said: "We know from the trials we have carried out, that our customers love the idea that they can get Greggs delivered directly to their door and we're delighted to now be working with Just Eat to provide that service to our customers across the UK by the end of this year."

Last week Whiteside told City A.M. that Greggs is also planning to extend the operating hours of more of its branches as it seeks to capture the popular 6pm to 9pm market.

Just Eat managing director Andrew Kenny said the deal was "an exciting exclusive partnership for Just Eat".

(c) 2020 City A.M., source Newspaper