We enable our customers to improve their water, energy and raw material efficiency
GLOBAL TRENDS
CHANGING DEMOGRAPHICS
Higher use of water, energy, tissue & board
GROWING ENVIRONMENTAL
AWARENESS
New materials to enable circular economy Material and resource efficiency
OUR CUSTOMERS
Pulp & Paper
Water Treatment
Oil & Gas
OUR OFFERING
We provide expertise, application knowhow and chemicals that improve our customers' product quality, process and resource efficiency.
OUR VALUES
OUR VISION
Our vision is to be the first choice in chemistry for water intensive industries
OUR STRATEGY
Kemira is a great product company with chemistry and selling of chemicals at the core of our business. We win with best suited products and tailored services that improve our customers product quality, process and resource efficiency.
Our target is to grow above-the-market with an operative EBITDA margin of 15-18%.
We drive performance and innovation. We are dedicated to customer success. We care for people and the environment. We succeed together.
J U L Y 1 6 , 2 0 2 1
I N V E S T O R P R E S E N T A T I O N
4
Kemira in brief
LAST 12 MONTHS: REVENUE EUR 2,466 MILLION, OPERATIVE EBITDA EUR 433 MILLION, OPERATIVE EBITDA MARGIN 17.6%, OPERATIVE ROCE 11.9%
SEGMENT SPLIT
◼ 40%
◼ 60%
Industry & Water
Pulp & Paper
#2 globally
#1 in water treatment in NA and Europe
#2 in friction reduction in North American shale oil & gas
GEOGRAPHIES
10%
APAC
35%
1. China
AMERICAS
2. South
1. USA
Korea
2. Canada
3. Indonesia
3. Brazil
55%
EMEA
1. Finland
2. Sweden
3. UK
Revenue by geographies and product category represent FY 2020.
PRODUCTS
20% Other: e.g. defoamers, dispersants, and biocides
15%
Sizing and strength
20% Polymers
25% Bleaching and pulping
20% Coagulants
CUSTOMERS
Several thousand customers
TOP 10 customers are ~25% of revenue TOP 50 customers are ~50% of revenue
EXAMPLES OF
LARGEST CUSTOMERS
Municipalities, e.g.
Frankfurt, Berlin, New York,
Paris, Shanghai, Singapore
Note: Revenue by industry, product and geography rounded to the nearest 5%
J U L Y 1 6 , 2 0 2 1
I N V E S T O R P R E S E N T A T I O N
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Kemira Oyj published this content on 16 July 2021 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 16 July 2021 05:44:10 UTC.
Kemira Oyj is a Finland-based Company, which offers sustainable chemical solutions for water intensive industries. The Companyâs focus is on pulp & paper, water treatment and oil & gas. Kemiraâs business is organized into two customer-based segments: Pulp & Paper and Industry & Water. The Pulp & Paper segment serves customers across such industries as printing and writing, pulp, packaging, board, and tissue. Industry & Water serves customers across raw water, wastewater, industrial water, oil and gas. The Company has over 60 manufacturing sites worldwide.
KEMIRA OYJ 
