Kering Goes Fur-Free Across All Brands

By Joshua Kirby

French luxury-goods conglomerate Kering will be entirely fur-free as of next year, the company said Friday.

Starting from the Fall 2022 collection, none of the group's fashion brands will use animal fur in their clothing products, Kering said.

"When it comes to animal welfare, our group has always demonstrated its willingness to improve practices within its own supply chain and the luxury sector in general," Kering Chief Executive Francois-Henri Pinault said. "The time has now come to take a further step forward by ending the use of fur in all our collections."

In 2017, Kering's leading brand Gucci said it would no longer use animal fur in its collections. Stablemates including Balenciaga, Bottega Veneta, Alexander McQueen and Saint Laurent have progressively followed suit.

The move is guided by a perspective on luxury that is "inseparable from the very highest environmental and social values and standards," Mr. Pinault added.

Write to Joshua Kirby at [e-mail]; @joshualeokirby

(END) Dow Jones Newswires

09-24-21 0441ET