KIA CORPORATION - Kia signs seven-year
Global Partnership with The Ocean Cleanup, a non-profit organization that develops and scales technologies to rid the world's oceans of plastic - Kia will be providing funds and in-kind contributions for ocean operations and for construction of 'Interceptor Original' river cleaning devices
- Through this partnership, Kia intends to integrate recycled ocean plastic harvested by The Ocean Cleanup into its value chain process
- This partnership becomes an integral part of Kia's corporate vision to become a 'Sustainable Mobility Solutions Provider'
The Ocean Cleanup is a non-profit organization based in
Seen as an essential initiative in Kia's journey for a sustainable future, Kia will support The Ocean Cleanup financially to initiate ocean and river cleanup projects, and create a resource circulation system that will help avoid harvested plastics ending up back in the environment by integrating part of the catch from The Ocean Cleanup's innovative devices into Kia's production and value chain process.
For seven years, Kia will support The Ocean Cleanup via financial contributions and in-kind supplies to support ocean operations and the construction of the various river cleaning devices. In return, The Ocean Cleanup will supply usable fractions of the collected plastic and share the organization's research results and relevant data on reducing plastic pollution with Kia.
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