RIO DE JANEIRO, Feb 19 (Reuters) - Brazilian retailer Lojas
Americanas SA and e-commerce company B2W Cia Digital
SA are considering merging their operations, the
companies said in separate securities filings on Friday.
Lojas Americanas already controls B2W with a 62.5% stake. In
the filings, the companies said the potential merger is being
considered due to changes in consumer behavior.
A committee will be appointed to study specifics of the
combination and present options to the boards of both companies,
the filing said.
(Reporting by Gram Slattery in Rio de Janeiro
Editing by Chris Reese)