Through FDX, Fobi will optimize and monetize this data by providing Global CPG brands with insights, analytics and advanced audience segmentation capabilities into independent convenience stores never before thought possible.
FOBI AND IN-TOUCH SOLVE MAJOR PAIN POINT BY PROVIDING BRANDS WITH GREATER VISIBILITY INTO FRAGMENTED INDEPENDENT CONVENIENCE STORE SECTOR
The unsolved challenge for market research companies has always been the convenience and independent retail marketplace. Access to data in these channels is extremely valuable and this partnership with In-Touch will solve the pain point of limited visibility and access to category and brand insights across these markets. With FDX, brands will now be able to enhance category management effectiveness and retail execution in a very fragmented but very large and competitive market.
FOBI DATA EXCHANGE CREATES NEW REVENUE STREAM BY PROVIDING GLOBAL CPG BRANDS AND DATA AGGREGATORS WITH UNPARALLELED DATA
In-Touch’s ePOS integration provides the ability to source transaction level and basket level data for CPG categories within the convenience store channel. Through this partnership, Fobi will have the ability to optimize the data, provide sought after access to this channel and provide valuable insights into the fragmented sector, creating a huge opportunity for CPG companies to increase brand share and drive lucrative monetization opportunities for FDX.
FDX will provide powerful analytics, including drill down access to valuable retail and transactional data for CPG Brands and third parties to build customized segmented audiences to curate and activate personalized targeted promotions and campaigns.
IN-TOUCH PARTNERSHIP TO EXPLORE RECEIPT PRINTING AND DIGITAL COUPONS AND VOUCHERS AT TILL USING THE ALL NEW FOBI 3.0
For the first time the independent channel can participate in the same way that large grocers and other retailers can by using the new Fobi 3.0 IoT device. By enabling receipt printing, digital coupons and vouchers that can be redeemed at the POS, Fobi is revolutionizing the retail and loyalty ecosystem and driving significant revenue through new business models.
This Press Release Is available on the Fobi Website and the FOBI Verified Forum On AGORACOM For Shareholder Discussion And Management Engagement.
About In-Touch
In-Touch is a technology company and platform that enables consumer and partner insights and a marketing platform that adds value to both retailers and consumers. It’s a powerful solution which can seamlessly process secure transactions and offer mobile digital coupons and in-store rewards in a variety of ways and environments.
About Fobi
Fobi is a cutting-edge data intelligence company that helps our clients turn real-time data into actionable insights and personalized customer engagement to generate increased profits. Fobi's unique IoT device has the ability to integrate seamlessly into existing infrastructure to enable data connectivity across online and on-premise platforms creating highly scalable solutions for our global clients. Fobi partners with some of the largest companies in the world to deliver best-in-class solutions and operates globally in the retail, telecom, sports & entertainment, casino gaming, and hospitality & tourism industries.
For more information, please contact:
Fobi Website: www.fobi.ai | ||
Facebook: @ Fobiinc | ||
T : +1 877-754-5336 Ext. 3 | Twitter: @ Fobi_inc | |
E: ir@fobi.ai | LinkedIn: @ Fobiinc |
Forward-Looking Statements/Information:
This news release contains certain statements which constitute forward-looking statements or information. Such forward-looking statements are subject to numerous risks and uncertainties, some of which are beyond the Company's control, including the impact of general economic conditions, industry conditions, and competition from other industry participants, stock market volatility and the ability to access sufficient capital from internal and external sources. Although the Company believes that the expectations in its forward-looking statements are reasonable, they are based on factors and assumptions concerning future events which may prove to be inaccurate. Those factors and assumptions are based upon currently available information. Such forward-looking statements are subject to known and unknown risks, uncertainties and other factors that could influence actual results or events and cause actual results or events to differ materially from those stated, anticipated or implied in the forward-looking statements. As such, readers are cautioned not to place undue reliance on the forward-looking statements, as no assurance can be provided as to future plans, operations, and results, levels of activity or achievements. The forward-looking statements contained in this news release are made as of the date of this news release and, except as required by applicable law, the Company does not undertake any obligation to publicly update or to revise any of the included forward-looking statements, whether as a result of new information, future events or otherwise. The forward-looking statements contained in this document are expressly qualified by this cautionary statement. Trading in the securities of the Company should be considered highly speculative. There can be no assurance that the Company will be able to achieve all or any of its proposed objectives.
Neither the
Source:
2021 GlobeNewswire, Inc., source