Fobi AI Inc. announced a strategic two year agreement with Vericast, to provide the backend infrastructure for Vericast's Universal Coupon solution. Universal Coupons launch digitally and are based on the new AI (8112) Universal Coupon standard developed by The Coupon Bureau. Fobi will generate revenue from this agreement from an initial setup and annual licensing as well as per campaign and per coupon fees.

Vericast is the first marketing solutions company to launch a Universal Coupon solution with store-level redemption insights, precise consumer targeting, and scalable reach. This unmatched combination of capabilities creates new, diverse promotional strategies and distribution opportunities for brands and retailers through Vericast's national digital and print media solutions. This is another concrete example of Fobi's digital transformation strategy paying off by helping to drive the shift from paper coupons to digital coupons in the retail space.

Fobi is very well positioned to be first to market in delivering 8112 digital coupons at scale, and with 8112 coupons the company also expect there to be increased spend from CPGs given the additional security and reduced fraud with 8112 coupons. Vericast has a broad and diverse portfolio of print and digital marketing solutions. The company works with thousands of brands and businesses including some of the largest global retail and consumer packaged goods (CPG) companies in the world.

Vericast's early adoption and participation in shaping the Universal Coupon standard last year allows consumer packaged goods (CPG) companies to begin testing campaigns in Second Quarter this year in alignment with retailer acceptance.