MAGAZINE LUIZA S.A. Publicly-Held Company

CORPORATE TAXPAYER ID (CNPJ/MF): 47.960.950/0001-21

COMPANY REGISTRY (NIRE): 35.3.0010481.1

MATERIAL FACT Share Buyback Program

MAGAZINE LUIZA S.A. ("Magazine Luiza" or "Company") hereby informs, in compliance with CVM Rules 358/02 and 10/80 and Law 6,404, as amended, that its Board of Directors, at a meeting held on September 18, 2013, approved the opening of a share buyback program under the following terms and conditions:
a) Objective: the Company will acquire its own shares, without any reduction in its capital stock, to be held in treasury and subsequently sold and/or cancelled, and/or to meet the Company's obligations resulting from the stock option plan for the Company's executives. The acquisition will take place on Stock Exchange, at market price, and the Board of Executive Officers will be responsible for deciding when and how many shares will be acquired, observing the limits set forth in the applicable rules;
b) Number of shares to be acquired: up to 5,000,000 common shares may be acquired, which on this date is equivalent to 2.68% of all shares issued by the Company and 8.37% of the Company's free float;
c) Term of the program: the deadline for the acquisition of said shares is 365 days as from this date, i.e.
September 18, 2014;
d) Free float: based on the concept set forth in Article 5 of CVM Rule 10/80, the total free float is
59,752,534 common shares;
e) Financial institutions that will act as intermediaries: the acquisitions will be intermediated by the following brokers: a) Itaú Corretora de Valores S.A., with business address at Avenida Brigadeiro Faria Lima, 3400, 10º andar, São Paulo/SP, CEP 04538-132; b) BTG Pactual Corretora de Títulos e Valores Mobiliários S.A., headquartered at Av. Brigadeiro Faria Lima, nº 3.477, 14º andar, São Paulo/SP, CEP
04538-132; and c) Merrill Lynch, Av. Brigadeiro Faria Lima 3400, 16° andar, São Paulo/SP, CEP 04538-
132.
São Paulo, September 18, 2013.

Magazine Luiza S.A. Roberto Bellissimo Rodrigues

Chief Financial and Investor Relations Officer

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