Talent Solutions Right Management unveiled its strategic brand evolution, "The Right Way" - a human-centered, data-backed framework designed to align business strategy with workforce development for sustained organizational success. The updated brand strategy emphasizes Right Management's commitment to transforming organizations through people-focused career development. At the heart of the new identity is the distinctive "The Right Way loop" - a powerful design element featuring crisp typography, and a vibrant, modernized color palette.
This weaves together the Right Management name with the brand narrative, creating a unique visual symbol of purpose, positioning, and identity. The Right Way loop will become instantly recognizable across all brand touchpoints. Right Management's evolved approach is built on three foundational pillars: Data-Driven Insights: Advanced technology providing actionable workforce intelligence; Career-Focused Coaching: Personalized development programs that nurture meaningful careers; Measurable Outcomes: Creating stronger bonds between people and organizations with tangible results.
These pillars support three comprehensive solution areas: Assessment & Analytics: Global deployment of best-in-class assessment tools with strategic data analysis to guide talent investment decisions; Executive & Leadership Coaching: High-touch coaching delivered through an optimized technology platform with appropriate visibility into development journeys; Career Transition & Outplacement: Compassionate, comprehensive support for employees at all levels transitioning to their next career opportunity. The brand evolution strengthens Right Management's market positioning while delivering a more distinctive experience for clients, candidates, and partners. The refreshed approach will be implemented across all global markets starting this month.
From talent attraction and acquisition to upskilling, development and retention, the company provide seamless delivery, leveraging best-in-class technology and extensive workforce insights across multiple countries at scale. Right Management, part of the ManpowerGroup®? family of brands - including Manpower and Experis - is global talent management offering for outplacement, career management and leader development solutions.
