The following monthly KPIs provide insight into the business fundamentals and progress of the Company, updated for the month of
- The number of salons was 310 in
March 2022 , up from 303 in the year-ago period, primarily as a result of the acquisition of another salon brand inMay 2021 . - Total customers served decreased to 61,417 in
March 2022 from 62,441 in the year-ago period. Total customers served recovered from the previous month due to seasonal factors, but is still affected by the Omicron variant. - Sales per customer increased to
JPY6,595 inMarch 2022 , up fromJPY6,352 inMarch 2021 . The increase is attributed to the upselling of value-added optional services. - Our repeat ratio, a measure of repeat customers, slightly increased to 82.4% in
March 2022 from 81.9% in the year-ago period. - Our operation ratio decreased to 46.5% in
March 2022 from 47.0% in the year-ago period. As in the previous month, the decrease is primarily attributed to the decrease in the total customers served due to the impact of the Omicron variant. - The total number of salons with data was 217 in
March 2022 , no change from 217 inMarch 2021 . The number of salons with data decreases when we close salons with data available and increases as we open salons with such data.
Number of Salons (*1) | Number of Salons with Data (*2) | Total Customers Served (*3) | Sales per Customer (*4) | Repeat Ratio (*5) | Operation Ratio (*6) | |||
March-21 | 303 | 217 | 62,441 | 81.9 | % | 47.0 | % | |
April -21 | 301 | 219 | 63,682 | 81.4 | % | 46.3 | % | |
May-21 | 313 | 212 | 66,604 | 80.6 | % | 48.7 | % | |
June-21 | 313 | 219 | 68,069 | 81.2 | % | 48.6 | % | |
July-21 | 314 | 220 | 70,912 | 81.0 | % | 48.1 | % | |
August-21 | 315 | 221 | 66,323 | 81.3 | % | 46.5 | % | |
September-21 | 316 | 221 | 65,130 | 82.0 | % | 46.7 | % | |
October-21 | 316 | 221 | 68,608 | 83.3 | % | 48.9 | % | |
November-21 | 316 | 221 | 65,569 | 81.9 | % | 47.7 | % | |
December-21 | 312 | 221 | 71,173 | 81.7 | % | 50.5 | % | |
January-22 | 312 | 221 | 62,747 | 82.4 | % | 48.2 | % | |
February-22 | 310 | 219 | 54,443 | 83.8 | % | 46.4 | % | |
March-22 | 310 | 217 | 61,417 | 82.4 | % | 46.5 | % |
(*1) Number of Salons: Includes our directly-operated salons, and franchisees’ salons.
(*2) Number of Salons with Data: The number of salons for which comparable financial and customer data is available.
(*3) Total Customers Served: The number of customers served at salons for which comparative financial and customer data is available.
(*4) Sales Per Customer: The ratio of total salon sales to number of treated customers at all salons for which comparable financial and customer data is available.
(*5) Repeat Ratio: The ratio of repeat customer visits to total customer visits in the applicable month for all salons for which comparable financial and customer data is available.
(*6) Operation Ratio: The ratio of therapists’ in-service time to total therapists’ working hours (including stand-by time) for the applicable month for all salons for which comparable financial and customer data is available.
*Since
About
MEDIROM a holistic healthcare company, operates 310 (as of
Forward-Looking Statements
Certain statements in this press release are forward-looking statements for purposes of the safe harbor provisions under the
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Contacts Investor Relations Team ir@medirom.co.jp OrU.S. Investor ContactRobert Blum ,Joe Diaz ,Joe Dorame Lytham Partners, LLC 602-889-9700 MRM@lythampartners.com
MRM-Number of Salons_March 2022
MRM-Number of Salons_March 2022
MRM-Total Customers Served _March 2022
MRM-Total Customers Served _March 2022
MRM-Sales per Customer_March 2022
MRM-Sales per Customer_March 2022
MRM-Repeat Ratio_March 2022
MRM-Repeat Ratio_March 2022
MRM-Operation Ratio_March 2022
MRM-Operation Ratio_March 2022
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