Melisron Ltd. and Prima Hotels Ltd. announced to open the first business hotel in Ra'anana. Melisron bought the rights to the hotel when it bought a property in the city's northern business district from the owners of the Holmes Place fitness chain several years ago. The building has eight office floors above a commercial ground floor and parking garage, and has building rights for ten more floors, zoned for hotel use.

The business hotel, due to open in late 2014, will have 140 rooms, meeting rooms, and a conventions hall. Prima Hotels will operate the hotel under a lease from Melisron. Construction will cost an estimated ILS 100 million.

The hotel will be close to the offices of companies such as Comverse Inc., NICE Systems Ltd., Retalix, SAP Israel Ltd., and Starhome BV.