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KUALA LUMPUR, May 29, 2023 - MILO®, the beloved household brand with a strong commitment to fostering a sports culture among Malaysians, today reinforced its long-standing dedication to the nation's sporting landscape with the signing of a sponsorship agreement with the Olympic Council of Malaysia (OCM).

At the signing ceremony marking the 68th year of partnership between MILO and the Olympic Council of Malaysia (OCM). [Centre] Ng Su Yen, MILO BEO and Dato' Mohd Nazifuddin, Secretary General of OCM after signing the agreement, witnessed by [far left] Juan Aranols, CEO of Nestlé (Malaysia) Berhad and [far right] Datuk Hj. Hamidin, Deputy President of OCM.

With a proud legacy of over 70 years of supporting athletes and igniting a passion for sports among Malaysians, MILO has partnered with OCM on an annual basis since 1950s to provide financial sponsorship for Malaysian contingents to compete in the Olympic Games and other international multi sports events as well as fuelling the athletes with the energy to succeed with MILO. MILO has also been the official sponsor of all multi-sport games co-organised by OCM and the Government, including the SEA Games and Commonwealth Games held in Kuala Lumpur.

The signing ceremony for the sponsorship agreement took place between Dato' Mohd Nazifuddin, Secretary General of OCM and Ng Su Yen, Business Executive Officer, MILO, witnessed by Mr. Juan Aranols, Chief Executive Officer, Nestlé (Malaysia) Berhad and Datuk Hj. Hamidin, Deputy President of OCM. The ceremony was also honoured by the presence of famed Malaysian Olympian athletes, namely Ms. Annie Choong, Tan Sri Dr. M. Jegathesan, Datuk Soh Chin Aun, Nurul Huda Abdullah, Datuk Rashid Sidek, Ng Shu Wai and Dato Pandelela Rinong.

Annie Chong, Malaysia's First Female Olympian in 1956, graced the signing ceremony.
Olympians from the past 7 decades watching an inspiring video highlighting the enduring partnership between MILO and OCM.

Mr. Juan Aranols, Chief Executive Officer, Nestlé (Malaysia) Berhad, said, "As part of Nestlé's aim of encouraging healthier lifestyles among Malaysians, for the past seven decades, MILO has been dedicated to shaping the future of sports in the nation. Reflecting this, our partnership with OCM has flourished since it began in the 1950's, where the Malayan Contingent made its historic debut at the 16th Olympic Games, and throughout the years MILO and OCM have continued to join hands to develop and nurture our country's sporting values and talent. Through our continued collaboration with OCM alongside our grassroots sports programmes, we remain committed to inspiring the next generation of world-class Malaysian athletes."

Datuk Hj. Hamidin, Deputy President of OCM commented, "Since 1956, MILO has been OCM's longest-standing partner. Every consecutive year for the past 68 years together with OCM, MILO has played an instrumental role in creating opportunities for Malaysian athletes to hone their talents and represent Malaya/Malaysia on the regional and global stage, supporting more than 16 Contingents to the Olympic Games (511 athletes), 2 Contingents to the Olympic Winter Games (4 athletes), 3 Contingents to the Youth Olympic Games (53 athletes) and 2 Contingents to the Winter Youth Olympic Games (3 athletes). Furthermore, MILO has also supported the Malaysian Contingent to 17 Asian Games (2,775 athletes), 16 Commonwealth Games (1,345 athletes) and 32 SEA Games (12,391 athletes). We are pleased to renew once again our fruitful collaboration with MILO to continue supporting our talented Malaysian Contingents."

Certificate from the Malaysia Book of Records with Malaysian Olympians from across the decades, marking MILO as OCM's longest partner.

The sponsorship agreement will see the partnership continue until 2028, with MILO providing financial support and in-kind contributions for the Malaysian contingent to compete in the Olympic Games 2024 and the Paralympic Games 2024, amongst others.

MILO actively encourages sports participation and healthy active lifestyles through its various programmes that many Malaysians look forward to each year, garnering participation from nearly 8 million individuals across the nation. This includes the MILO Champions Clinic, MILO Hidup Bola, MSSM and MILO Breakfast Day. Along with its partnerships with OCM and other prominent sports councils, these initiatives are part of MILO's commitment to help shape the future of sports for Malaysia.

About MILO®
MILO® is the leading nutritious chocolate malt beverage in Malaysia beloved for its iconic taste. Packed with the goodness of malt barley, milk and cocoa with a unique blend of 6 vitamins and 3 minerals, MILO® has fueled generations of champions with the energy to go further. For over 70 years, MILO® has grown alongside Malaysia and been a vital part of the nation's sports heritage, providing athletes the nutrition as well as the platform to grow and flourish through the various MILO® grassroots sports programmes.

About Nestlé Malaysia
Nestlé is the world's largest food and beverage manufacturer. Headquartered in Switzerland, Nestlé is present in more than 180 countries around the world, and our 270,000 employees are committed to Nestlé's purpose of unlocking the power of food to enhance quality of life for everyone, today and for generations to come. Our performance is driven by our Nutrition, Health and Wellness strategy. Nourishing Malaysians since 1912, Nestlé has earned the trust of our consumers through our quality brands and products. We are committed to improving the lives of the communities in which we operate, whilst maintaining our Halal excellence and integrity.

This is in line with our promise of delivering GOOD FOOD, GOOD LIFE to all. To learn more about how we have been nourishing Malaysians for over a century, do visit www.nestle.com.my or our Facebook page at http://www.facebook.com/Nestle.Malaysia.

For more information, please contact:

Shaheen Zaffar
Nestlé (Malaysia) Berhad
Tel: (+603) 7965 6456
E-mail: [email protected]

Deepa Mukundan or Yasmin Kadir
acorn communications
Tel: (+603) 7958 8348
E-mail: [email protected]

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Nestlé (Malaysia) Bhd published this content on 30 May 2023 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 31 May 2023 04:09:26 UTC.