Newegg Commerce, Inc. announced the launch of Laptop Finder, a personalization tool to assist customers with the options available for selecting a Windows-based laptop. Designed to inform customers who are interested in purchasing a new laptop, Laptop Finder helps customers understand features and pricing options. To match customers with the laptop most compatible with their needs and budget, Laptop Finder asks buyers to select from various prompts, including primary use, budget and features.

The platform then shares personalized recommendations. Laptop Finder offers five common laptop usage categories: home/personal, gaming, work/business, content creation and education. Primary laptop feature decisions to consider include: recently released, thin and light, more than eight hours of battery life, touchscreen, backlit keyboard and if a webcam is included.

Newegg's Laptop Finder scores portable computers to conveniently rank the customer's selected options against other laptop choices. The personalization tool's launch now coincides with college students' needs to purchase a new laptop for the upcoming academic year. Laptop Finder is the latest online personalization tool created by Newegg to assist shoppers with understanding, evaluating and deciding on tech products for their needs.

Newegg previously launched Gaming PC Finder, matching popular games with the desktop PC specs required, and JustGPU.com, a tool that helps customers understand graphics cards.