PRESS RELEASE : NeXR Technologies SE and H&Mbeyond. start cooperation on Virtual Fitting

DGAP-News: NEXR Technologies SE / Key word(s): Alliance 
NeXR Technologies SE and H&Mbeyond. start cooperation on Virtual Fitting 
2021-01-21 / 07:30 
The issuer is solely responsible for the content of this announcement. 
=---------------------------------------------------------------------------------------------------------------------- 
NeXR Technologies SE and H&Mbeyond. start cooperation on Virtual Fitting 
Berlin, 21 January 2021 
NeXR Technologies SE (XETRA: NXR) takes further steps in the development of innovation for stationary retail and enters 
into a groundbreaking cooperation with H&Mbeyond. The aim of the cooperation is to develop a virtual fitting solution, 
a "digital fitting room", which enables customers to try on individually exact fit looks digitally, quickly and easily. 
A prototype is planned for summer 2021. In selected stores, customers will then be able to have themselves scanned and 
receive their personal avatar, an exact digital image. With the aid of an app, customers will be able to try on 
matching styles on their own avatar, thus assuring their purchase decision. The technology is based on the 3D 
photogrammetry scanner developed by NeXR, which was further developed in cooperation with H&Mbeyond. H&Mbeyond. not 
only wants to offer customers an exciting digital shopping experience but also to analyze the influence that scanning 
solutions like this can have on returns behavior. 
NeXR Technologies SE and H&Mbeyond. start cooperation on Virtual Fitting 
Oliver Lange, H&Mbeyond: "We are always searching for innovative solutions and technologies that make the shopping 
experience in stationary retail more attractive and exciting. With the pilot project, together with our customers, we 
want to test whether "digital fitting rooms" can help them choose styles, dress sizes and ultimately make a purchase 
decision - NeXR is a great partner for this." 
H&Mbeyond., H&M's Berlin-based innovation lab, is responsible for developing and piloting products and services 
relevant to the global organization. 
Markus Peuler, Managing Director of NeXR Technologies SE: "In cooperation with our partner H&Mbeyond. we are developing 
a highly innovative solution for the digital shopping of the future. We are delighted about the cooperation with H&M, 
in which both partners combine their strengths and in which there are really only winners." 
Berlin-based NeXR Technologies SE is a virtual reality (VR) first mover with unique hardware and software expertise. 
The app is expected to be available from summer 2021 and applicable in selected H&M shops in Germany. More information 
will be published on join-beyond.com. 
About NeXR Technologies 
NeXR stands for the development of next-generation technologies and apps that bring Augmented Reality (AR), Mixed 
Reality (MR) and Virtual Reality (VR) together to create the next Extended Reality (XR). NeXR Technologies SE from 
Berlin (XETRA: NXR) is a virtual reality (VR) first mover with unique hardware and software expertise. The business 
units 3D Scanner Systems, Motion Capture & Animation and VR-Experiences deal with future-oriented services and products 
and are connected within a unique value chain. "3D Instagraph" develops and distributes the in-house developed scanner 
systems; photorealistic 3D avatars can be created in seconds. "OnPoint Studios" offers all services around motion 
capture and animation in one of the largest MoCap studios in Germany and can animate the avatars directly and 
individually from the 3D scanner. The logical addition to the value chain is the brand and VR agency "VRriday", which 
integrates the avatars into VR Experiences and, as an agency, offers consulting, implementation and publishing of VR 
Experience for companies. NeXR Technologies SE is listed in the General Standard of the Frankfurt Stock Exchange. 
For further information please contact: 
NeXR Technologies SE 
Lydia Herrmann 
Investor Relations 
Charlottenstraße 4 
10969 Berlin 
Deutschland 
[e-mail] 
www.nexr-technologies.com 
Telefon: [phone] 
Fax: [phone] 
About H & M Hennes & Mauritz 
H & M Hennes & Mauritz AB (publ) was founded in Sweden in 1947 and is quoted on Nasdaq Stockholm. H&M's business idea 
is to offer fashion and quality at the best price in a sustainable way. In addition to H&M, the group includes the 
brands COS, Monki, Weekday, & Other Stories, H&M HOME and ARKET as well as Afound. The H&M group has 52 online markets 
and more than 5,000 stores in 74 markets including franchise markets. In 2019, net sales were SEK 233 billion. The 
number of employees amounts to more than 179,000. For further information, visit hmgroup.com. 
Jennifer Kaz PR Deutschland 
Mariam ElBarkani H&Mbeyond. 
Tel.: +49 (0)40 - 35 09 55 -420 
E-Mail: [e-mail] 
H&M Hennes & Mauritz B.V. & Co. KG, Spitalerstraße 12 (Semperhaus B), 20095 Hamburg 
=---------------------------------------------------------------------------------------------------------------------- 
2021-01-21 Dissemination of a Corporate News, transmitted by DGAP - a service of EQS Group AG. 
The issuer is solely responsible for the content of this announcement. 
The DGAP Distribution Services include Regulatory Announcements, Financial/Corporate News and Press Releases. 
Archive at www.dgap.de 
=---------------------------------------------------------------------------------------------------------------------- 
Language:     English 
Company:      NEXR Technologies SE 
              Charlottenstraße 4 
              10969 Berlin 
              Germany 
Phone:        [phone] 
Fax:          [phone] 
E-mail:       [e-mail] 
Internet:     www.nexr-technologies.com 
ISIN:         DE000A1K03W5 
WKN:          A1K03W 
Listed:       Regulated Market in Berlin, Frankfurt (General Standard); Regulated Unofficial Market in Dusseldorf, 
              Hamburg, Munich, Stuttgart, Tradegate Exchange 
EQS News ID:  1162106 
 
End of News   DGAP News Service 
=---------- 

(MORE TO FOLLOW) Dow Jones Newswires

January 21, 2021 01:31 ET (06:31 GMT)