Nextdoor : Q4 2024 Investor Presentation

Nextdoor

Investor Update

Financials & Metrics

investors.nextdoor.com

Q4 2024

3

Nextdoor has a unique foundation for growth

Local Focus	Nextdoor is the essential neighborhood network, reaching 340K+ neighborhoods
Real Users	Verified 100M+ user base with real names and addresses
Engaged User Base	46M weekly active users and opportunity to drive deeper engagement
Product Focus	User experience shifting to: richer local content, timely local alerts, local recommendations
Better Monetization	Nextdoor Ads Platform allowing us to more fully leverage our unique first-party data

All data as of 12/31/2024.

4

And multiple paths to value creation

User Growth &

Engagement

Top of funnel user acquisition is strong and almost entirely organic

Advertiser Growth

& Retention

Nextdoor Ads Platform driving strong self-serve advertiser retention and higher spend

Monetization	Nextdoor Ads Platform driving better advertiser outcomes, 17% y/y Q4'24 revenue growth

Efficiency	Doing more with less: revenue/employee grew ~50% y/y in FY'24

Capital Allocation Focus on R&D investments & share repurchases; we reduced share count by 5% in FY'24

All data as of 12/31/2024.

5

Our advertiser value equation

• Growing unique, monetizable usersis key to meeting more advertisers' expectations for scale andperformance

• Scaling the Nextdoor Ads Platformis key to improving performance and reducing effort to create and manage campaigns

Customer Value =	Scale × Performance
Effort	d
		A

6

Our ads platform unlocks value for customers of all sizes

Nextdoor Ads Manager (NAM)

Allows self-serve advertisers to create and manage ad campaigns on Nextdoor.

Nextdoor Ad

Server (NAS)

Optimizes advertiser performance and allows us to capture more value from our ad inventory.

Current measures of success:

• Self-serveadoption: Up to ~50% of total revenue in Q4'24, all being delivered via our ad server.
• Advertiser performance: Click optimization drove a ~50% cost-per-click improvement for advertisers in Q4'24.

7

Our verified audience has significant monetization potential

U.S. DAU and ARPU1

100M

48M

28M

(est.)

19M

$13

$22

$33

$102 (est.)

1. Snap DAU and ARPU figures reflect data provided in their 2024 10-K. PINS DAU is an estimate based on U.S. and Canada MAU reported by PINS. Source: Nextdoor data is based on 2024. Total WAU in FY24 was 46M, average U.S. % of total WAU was ~82%, DAU/WAU is ~50% = 19M U.S. DAU in FY24. Comparison is illustrative as each company calculates daily active users differently. Snap includes U.S., Canada, Mexico, the Caribbean and Central America. Pinterest includes North America. Reddit and Nextdoor include U.S. only.

Financial Highlights

9

Users, revenue, and margins improved meaningfully in Q4'24

10%	17%	~30
WAU growth (y/y)	Revenue growth (y/y)	Points of Adjusted EBITDA
		Margin1,2 improvement (y/y)

~50%

of weekly active users are active on a daily basis

Metrics as of 12/31/2024.

~50%	$427M
of total Q4 revenue	cash and investments at
came from self-serve	quarter-end, zero debt
customers

1. Adjusted EBITDA margin is calculated as adjusted EBITDA divided by revenue.
2. A reconciliation of non-GAAP metrics to their most comparable GAAP measures is provided at the end of this presentation.

10

Q4'24 Financial Snapshot

	Q4'24	Q4'23	y/y change
Revenue	$65M	$56M	+17%
Adj. EBITDA	$3M	$(14)M	+$17M
Adj. EBITDA Margin	5%	(25)%	~ +30 ppt
WAU (avg.)	45.9M	41.8M	+10%
ARPU	$1.42	$1.33	+7%

Metrics as of 12/31/2024. Some figures may not tie due to rounding.