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    NENT B   SE0012116390

NORDIC ENTERTAINMENT GROUP AB (PUBL)

(NENT B)
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NENT lifts subscriber goal for Viaplay as it aims at UK, Germany

09/22/2021 | 02:13am EDT

* To launch Viaplay in five new markets

* Targets 12 mln Viaplay customers by end-2025

STOCKHOLM, Sept 22 (Reuters) - Swedish media group NENT increased the subscriber target for its Viaplay business on Wednesday and said the streaming service would enter five new markets, including Britain and Germany.

Ahead of a presentation to investors and media, NENT said it was now targeting 12 million Viaplay subscribers by the end of 2025, up from 10.5 million previously and versus 3.3 million subscribers at the end of June.

It also forecast 2020-2025 compound annual organic sales growth at the upper end of its target ranges - 18%-20% for the group and 13%-15% for its Nordic operations.

NENT competes with streaming giant Netflix, the market leader in the Nordics, as well as Disney, which launched Disney+ in the region last year.

The company, which is currently launching series "Ronja the Robber's Daughter" and "The Prize of Silence", said it would bring Viaplay to Britain, Canada, Germany, Austria and Switzerland, taking the number of markets to 16 by the end of 2023.

It has previously said it will launch in the United States this year.

NENT also set a new target of 23%-25% compound annual organic sales growth for Viaplay in the Nordic markets for 2020-2025.

The company has been creating dark, psychological crime shows such as "Wisting" and "Darkness: Those who kill" and plans to premiere at least 50 original titles this year.

Local competitors include Bonnier Broadcasting's C More, owned by Telia Company, and Sweden's state-owned SVT.

NENT shares, up 6% so far this year through Tuesday, were up 1.8% in early trade. (Reporting by Anna Ringstrom; Editing by Sherry Jacob-Phillips and Mark Potter)


© Reuters 2021
Stocks mentioned in the article
ChangeLast1st jan.
NETFLIX, INC. 1.78% 664.78 Delayed Quote.22.94%
NORDIC ENTERTAINMENT GROUP AB (PUBL) 0.58% 520 Delayed Quote.13.39%
TELIA COMPANY AB 0.82% 35.87 Delayed Quote.5.62%
All news about NORDIC ENTERTAINMENT GROUP AB (PUBL)
10/21NORDIC ENTERTAINMENT : NENT Group adapts Roslund & Hellström's `Cell 8' as Viaplay Origina..
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10/13NORDIC ENTERTAINMENT : Invitation to presentation of Q3 2021 financial results
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10/12NORDIC ENTERTAINMENT : NENT Group names `Elvira' as latest Danish Viaplay Original drama
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10/12Nordic Entertainment Group Names 'Elvira' as Latest Danish Viaplay Original Drama
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10/11NORDIC ENTERTAINMENT : NENT Group's next international Viaplay Original is `North Sea Conn..
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10/07NORDIC ENTERTAINMENT : NENT Group launches `Limbo' as latest Viaplay Original
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10/07NENT Group launched Limbo as Latest Viaplay Original
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10/01Nordic Entertainment Group Closes Sale of 12 Production Labels
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09/30NORDIC ENTERTAINMENT : NENT Group closes sale of 12 production labels to Fremantle
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09/30Nent Group Closes Sale of 12 Production Labels to Fremantle
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Analyst Recommendations on NORDIC ENTERTAINMENT GROUP AB (PUBL)
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Financials
Sales 2021 12 686 M 1 481 M 1 481 M
Net income 2021 469 M 54,8 M 54,8 M
Net cash 2021 1 358 M 158 M 158 M
P/E ratio 2021 80,1x
Yield 2021 0,35%
Capitalization 40 538 M 4 725 M 4 731 M
EV / Sales 2021 3,09x
EV / Sales 2022 2,64x
Nbr of Employees 1 480
Free-Float 99,2%
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Income Statement Evolution
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Mean consensus BUY
Number of Analysts 6
Last Close Price 520,00 SEK
Average target price 583,33 SEK
Spread / Average Target 12,2%
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Managers and Directors
Anders Ytrup Jensen President & Chief Executive Officer
Gabriel Ernesto Catrina Chief Financial Officer, EVP, Head-Strategy, M&A
Pernille Lyngvold Erenbjerg Chairman
Kaj af Kleen Chief Technology & Product Officer, Executive VP
Simon Patrick Duffy Independent Non-Executive Director
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