Philip Morris International Inc.?s U.S. business announced the appointment of Peter Diatelevi as Chief Sales and Distribution Officer. In this role, Diatelevi will report to Seth Kaufman, Chief Commercial Officer, and serve as a member of the PMI U.S. Commercial Leadership Team. Diatelevi succeeds Paul Sammartino, who has decided to retire this summer.
Diatelevi joined PMI U.S. in September 2024, leading trade marketing, the pricing office, and the sales support service team. In this short time, he has driven significant progress across key initiatives and built a reputation as a collaborative, values-driven leader who forges strong stakeholder relationships. With more than 25 years of leadership experience in sales, general management, and strategic planning, Diatelevi brings deep industry expertise to his new role.
Prior to joining PMI U.S., he served as CEO of Boldt Runners Corporation, where he led the company through a period of rapid growth, raising capital, expanding retail distribution, and launching product lines across international markets. Earlier in his career, he held senior leadership roles at Altria, including Regional Vice President of Sales and Vice President of Customer Services, where he was instrumental in redesigning sales structures and strategic trade programs and building high-performing teams. Diatelevi holds a Bachelor of Science in Psychology and Political Science from the University of Wisconsin?Madison. This appointment reflects PMI U.S.?s continued investment in strong leadership to drive progress and meet the growing consumer demand for science-based, smoke-free better alternatives to cigarettes.
