The following discussion and analysis of our financial condition and results of operations should be read together with our condensed consolidated financial statements and related notes and other financial information appearing elsewhere in this Quarterly Report on Form 10-Q. This discussion and analysis contains forward-looking statements that involve risks, uncertainties and assumptions, including risks and uncertainty regarding the duration and scope of the impact of the COVID-19 pandemic. Our actual results could differ materially from these forward-looking statements as a result of many factors, including those discussed in "Risk Factors" and "Note About Forward-Looking Statements" included elsewhere in this Quarterly Report on Form 10-Q. Overview of First Quarter Results Our key financial and operating results as of and for the three months endedMarch 31, 2021 are as follows: •Revenue was$485.2 million , an increase of 78% compared to the three months endedMarch 31, 2020 . •Monthly active users ("MAUs") were 478 million, an increase of 30% compared toMarch 31, 2020 . •Share-based compensation expense was$79.5 million , a decrease of$1.6 million compared to the three months endedMarch 31, 2020 . •Total costs and expenses were$508.1 million . •Loss from operations was$(22.9) million . •Net loss was$(21.7) million . •Adjusted EBITDA was$83.8 million . •Cash, cash equivalents and marketable securities were$2,033.7 million . •Headcount was 2,707. Update on the COVID-19 Pandemic The COVID-19 pandemic, which resulted in authorities implementing numerous preventative measures to contain or mitigate the outbreak of the virus, such as travel bans and restrictions, limitations on business activity, quarantines and shelter-in-place orders, continues to have an impact globally. These measures have caused, and are continuing to cause, business slowdowns or shutdowns in affected areas, both regionally and worldwide. These measures also positively impacted Pinner engagement and user growth in both theU.S. and international geographies as people sought online inspiration during the COVID-19 pandemic. Starting inmid-March 2021 , the easing of the restrictions related to the COVID-19 pandemic has begun to slow ourU.S. MAU growth and lowered Pinner engagement as compared to the same period in 2020 as people spend less time online. Since the impact of the COVID-19 pandemic on our results of operations and overall financial performance remains unprecedented and highly unpredictable, our past results may not be indicative of our future performance. Given the uncertainty, we are unable to predict the extent and duration of the impact of the COVID-19 pandemic on advertiser demand, Pinner engagement, and our business, operations and financial results. To the extent the pandemic continues to disrupt economic activity globally we, like other businesses, would not be immune as it could adversely affect our business, operations and financial results. See "Risk Factors" and "Note About Forward-Looking Statements" for additional details. 20 -------------------------------------------------------------------------------- Trends in User Metrics Monthly Active Users. We define a monthly active user as an authenticated
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Note:
21 -------------------------------------------------------------------------------- Historically, we have experienced significant growth in our global MAUs over the last several years. In particular, our international MAUs have grown significantly as a result of our focus on localizing content in international markets. We expect our international user growth to continue to drive global growth in the near term. The impact of the COVID-19 pandemic on user growth remains difficult to measure and predict, and we are unable to predict the extent to which new or existing users will maintain their engagement as restrictions resulting from the COVID-19 pandemic continue to ease. Trends in Monetization Metrics Revenue. We calculate revenue by user geography based on our estimate of the geographic location of our users when they perform a revenue-generating activity. The geography of our users affects our revenue and financial results because we currently only monetize certain countries and currencies and because we monetize different geographies at different average rates. Our revenue inthe United States is higher primarily due to our decision to focus our earliest monetization efforts there and also due to the relative size and maturity of theU.S. digital advertising market. Quarterly Revenue (in millions) [[Image Removed: pins-20210331_g5.jpg]] 22 -------------------------------------------------------------------------------- [[Image Removed: pins-20210331_g6.jpg]][[Image Removed: pins-20210331_g7.jpg]] Note: Revenue by geography in the charts above is geographically apportioned based on our estimate of the geographic location of our users when they perform a revenue-generating activity. This allocation differs from our disclosure of revenue disaggregated by geography in the notes to our condensed consolidated financial statements where revenue is geographically apportioned based on our customers' billing addresses.United States and International may not sum to Global and quarterly amounts may not sum to annual due to rounding. Average Revenue per User ("ARPU"). We measure monetization of our platform through our average revenue per user metric. We define ARPU as our total revenue in a given geography during a period divided by average MAUs in that geography during the period. We calculate ARPU by geography based on our estimate of the geography in which revenue-generating activities occur. We present ARPU on aU.S. and international basis because we currently monetize users in different geographies at different average rates.U.S. ARPU is higher primarily due to our decision to focus our earliest monetization efforts there and also due to the relative size and maturity of theU.S. digital advertising market. Quarterly Average Revenue per User [[Image Removed: pins-20210331_g8.jpg]] 23 -------------------------------------------------------------------------------- [[Image Removed: pins-20210331_g9.jpg]][[Image Removed: pins-20210331_g10.jpg]] For the three months endedMarch 31, 2021 , global ARPU was$1.04 , which represents an increase of 34% compared to the three months endedMarch 31, 2020 . For the three months endedMarch 31, 2021 ,U.S. ARPU was$3.99 and international ARPU was$0.26 , which represent increases of 50% and 91%, respectively, compared to the three months endedMarch 31, 2020 . We use MAUs and ARPU to assess the growth and health of the overall business and believe that these metrics best reflect our ability to attract, retain, engage and monetize our users, and thereby drive revenue. 24 -------------------------------------------------------------------------------- Non-GAAP Financial Measure To supplement our condensed consolidated financial statements presented in accordance with GAAP, we consider Adjusted EBITDA, a financial measure which is not based on any standardized methodology prescribed by GAAP. We define Adjusted EBITDA as net loss adjusted to exclude depreciation and amortization expense, share-based compensation expense, interest income, interest expense and other income (expense), net, provision for (benefit from) income taxes and non-cash charitable contributions. We use Adjusted EBITDA to evaluate our operating results and for financial and operational decision-making purposes. We believe Adjusted EBITDA helps identify underlying trends in our business that could otherwise be masked by the effect of the income and expenses that it excludes. We also believe Adjusted EBITDA provides useful information about our operating results, enhances the overall understanding of our past performance and future prospects, and allows for greater transparency with respect to key metrics we use for financial and operational decision-making. We are presenting Adjusted EBITDA to assist investors in seeing our operating results through the eyes of management and because we believe that this measure provides an additional tool for investors to use in comparing our core business operating results over multiple periods with other companies in our industry. However, our definition of Adjusted EBITDA may not be the same as similarly titled measures used by other companies. Adjusted EBITDA should not be considered in isolation from, or as a substitute for, financial information prepared in accordance with GAAP. There are a number of limitations related to the use of Adjusted EBITDA rather than net loss, the nearest GAAP equivalent. For example, Adjusted EBITDA excludes: •certain recurring, non-cash charges such as depreciation of fixed assets and amortization of acquired intangible assets, although these assets may have to be replaced in the future; and •share-based compensation expense, which has been, and will continue to be for the foreseeable future, a significant recurring expense and an important part of our compensation strategy. Because of these limitations, you should consider Adjusted EBITDA alongside other financial performance measures, including net loss and our other financial results presented in accordance with GAAP. The following table presents a reconciliation of net loss, the most directly comparable financial measure calculated and presented in accordance with GAAP, to Adjusted EBITDA (in thousands): Three Months Ended March 31, 2021 2020 Net Loss$ (21,674) $ (141,196) Depreciation and amortization 6,783 11,746 Share-based compensation 79,459 81,024 Interest income (1,492) (7,151) Interest expense and other (income) expense, net 1,563 2,077 Provision for (benefit from) income taxes (1,305) 180 Non-cash charitable contributions 20,490 - Adjusted EBITDA (1)$ 83,824 $ (53,320)
(1)Non-cash charitable contributions of
25 -------------------------------------------------------------------------------- Components of Results of Operations Revenue. We generate revenue by delivering ads on our website and mobile application. Advertisers purchase ads directly with us or through their relationships with advertising agencies. We recognize revenue only after transferring control of promised goods or services to customers, which occurs when a user clicks on an ad contracted on a cost per click ("CPC") basis, views an ad contracted on a cost per thousand impressions ("CPM") basis or views a video ad contracted on a cost per view ("CPV") basis. Cost of Revenue. Cost of revenue consists primarily of expenses associated with the delivery of our service, including the cost of hosting our website and mobile application. Cost of revenue also includes personnel-related expense, including salaries, benefits and share-based compensation for employees on our operations teams, payments associated with partner arrangements, credit card and other transaction processing fees, and allocated facilities and other supporting overhead costs. Research and Development. Research and development consists primarily of personnel-related expense, including salaries, benefits and share-based compensation for our engineers and other employees engaged in the research and development of our products, and allocated facilities and other supporting overhead costs. Sales and Marketing. Sales and marketing consists primarily of personnel-related expense, including salaries, commissions, benefits and share-based compensation for our employees engaged in sales, sales support, marketing and customer service functions, advertising and promotional expenditures, professional services and allocated facilities and other supporting overhead costs. Our marketing efforts also include user- and advertiser-focused marketing expenditures. General and Administrative. General and administrative consists primarily of personnel-related expense, including salaries, benefits and share-based compensation for our employees engaged in finance, legal, human resources and other administrative functions, professional services, including outside legal and accounting services, charitable contributions and allocated facilities and other supporting overhead costs. Other Income (Expense), Net. Other income (expense), net consists primarily of interest earned on our cash equivalents and marketable securities and foreign currency exchange gains and losses. Provision for (Benefit From) Income Taxes. Provision for (benefit from) income taxes consists primarily of income taxes in foreign jurisdictions andU.S. federal and state income taxes adjusted for discrete items. Adjusted EBITDA. We define Adjusted EBITDA as net loss adjusted to exclude depreciation and amortization expense, share-based compensation expense, interest income, interest expense and other income (expense), net, provision for (benefit from) income taxes and non-cash charitable contributions. See "Non-GAAP Financial Measure" for more information and for a reconciliation of net loss, the most directly comparable financial measure calculated and presented in accordance with GAAP, to Adjusted EBITDA. 26 --------------------------------------------------------------------------------
Results of Operations The following tables set forth our condensed consolidated statements of operations data (in thousands):
Three Months Ended March 31, 2021 2020 Revenue$ 485,230 $ 271,940 Costs and expenses (1): Cost of revenue 133,470 99,232 Research and development 171,728 145,704 Sales and marketing 130,322 117,027 General and administrative 72,618 56,067 Total costs and expenses 508,138 418,030 Loss from operations (22,908) (146,090) Interest income 1,492 7,151 Interest expense and other income (expense), net (1,563) (2,077) Loss before provision for (benefit from) income taxes (22,979) (141,016) Provision for (benefit from) income taxes (1,305) 180 Net loss$ (21,674) $ (141,196) Adjusted EBITDA (2)$ 83,824 $ (53,320)
(1)Includes share-based compensation expense as follows (in thousands):
Three Months Ended March 31, 2021 2020 Cost of revenue $ 1,312$ 1,426 Research and development 56,475 48,906 Sales and marketing 11,891 13,919 General and administrative 9,781 16,773 Total share-based compensation$ 79,459 $ 81,024
(2)See "Non-GAAP Financial Measure" for more information and for a reconciliation of net loss, the most directly comparable financial measure calculated and presented in accordance with GAAP, to Adjusted EBITDA.
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The following table sets forth our condensed consolidated statements of operations data (as a percentage of revenue):
Three Months Ended March 31, 2021 2020 Revenue 100 % 100 % Costs and expenses: Cost of revenue 28 36 Research and development 35 54 Sales and marketing 27 43 General and administrative 15 21 Total costs and expenses 105 154 Loss from operations (5) (54) Interest income - 3 Interest expense and other income (expense), net - (1) Loss before provision for (benefit from) income taxes (5) (52) Provision for (benefit from) income taxes - - Net loss (4) % (52) % Three Months EndedMarch 31, 2021 and 2020 Revenue Three Months Ended March 31, 2021 2020 % change (in thousands) Revenue$ 485,230 $ 271,940 78 % Revenue for the three months endedMarch 31, 2021 increased by$213.3 million compared to the three months endedMarch 31, 2020 . Revenue growth was driven by a 34% increase in ARPU supported by a 30% increase in MAUs. These resulted in a 22% increase in the number of advertisements served and a 46% increase in the price of advertisements. For the three months endedMarch 31, 2021 compared to the three months endedMarch 31, 2020 , revenue based on our estimate of the geographic location of our users increased by 65% inthe United States to$390.4 million driven by a 50% increase inU.S. ARPU. International revenue increased by 170% to$94.8 million , driven by a 91% increase in international ARPU supported by a 37% increase in international MAUs. Cost of Revenue Three Months Ended March 31, 2021 2020 % change (in thousands) Cost of revenue$ 133,470 $ 99,232 35 % Percentage of revenue 28 % 36 %
Cost of revenue for the three months ended
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Research and Development Three Months Ended March 31, 2021 2020 % change (in thousands) Research and development$ 171,728 $ 145,704 18 % Percentage of revenue 35 % 54 % Research and development for the three months endedMarch 31, 2021 increased by$26.0 million compared to the three months endedMarch 31, 2020 . The increase was primarily due to a 14% increase in average headcount, which drove higher personnel expenses. Sales and Marketing Three Months Ended March 31, 2021 2020 % change (in thousands) Sales and marketing$ 130,322 $ 117,027 11 % Percentage of revenue 27 % 43 % Sales and marketing for the three months endedMarch 31, 2021 increased by$13.3 million compared to the three months endedMarch 31, 2020 . The increase was primarily due to a 18% increase in average headcount, which drove higher personnel expenses. General and Administrative Three Months Ended March 31, 2021 2020 % change (in thousands) General and administrative$ 72,618 $ 56,067 30 % Percentage of revenue 15 % 21 % General and administrative for the three months endedMarch 31, 2021 increased by$16.6 million compared to the three months endedMarch 31, 2020 . The increase was primarily due to a$18.9 million increase in non-cash charitable contributions. Other Income (Expense), Net Three Months Ended March 31, 2021 2020 % change (in thousands) Interest income$ 1,492 $ 7,151 (79) % Interest expense and other income (expense) (1,563) (2,077) (25) % Other income (expense), net $ (71)$ 5,074 (101) % Other income (expense), net for the three months endedMarch 31, 2021 decreased by$5.1 million compared to the three months endedMarch 31, 2020 . The decrease was primarily due to lower returns on our marketable securities as a result of lower interest rates. 29 --------------------------------------------------------------------------------
Provision for (Benefit From) Income Taxes
Three Months Ended March 31, 2021 2020 % change (in thousands) Provision for (benefit from) income taxes$ (1,305) $ 180 (825) %
Provision for (benefit from) income taxes was primarily due to income (losses) generated by our foreign subsidiaries for each of the periods presented. Net Loss and Adjusted EBITDA
Three Months Ended March 31, 2021 2020 % change (in thousands) Net loss$ (21,674) $ (141,196) 85 % Adjusted EBITDA$ 83,824 $ (53,320) 257 % Net loss for the three months endedMarch 31, 2021 was$(21.7) million , as compared to$(141.2) million for the three months endedMarch 31, 2020 . Adjusted EBITDA was$83.8 million for the three months endedMarch 31, 2021 , as compared to$(53.3) million for the three months endedMarch 31, 2020 , due to the factors described above. See "Non-GAAP Financial Measure" for more information and for a reconciliation of net loss, the most directly comparable financial measure calculated and presented in accordance with GAAP, to Adjusted EBITDA. 30 -------------------------------------------------------------------------------- Liquidity and Capital Resources We have historically financed our operations primarily through sales of our stock and payments received from our customers. Our primary uses of cash are personnel-related costs and the cost of hosting our website and mobile application. As ofMarch 31, 2021 , we had$2,033.7 million in cash, cash equivalents and marketable securities. Our cash equivalents and marketable securities are primarily invested in short-duration fixed income securities, including government and investment-grade corporate debt securities and money market funds. As ofMarch 31, 2021 ,$94.8 million of our cash and cash equivalents was held by our foreign subsidiaries. InNovember 2018 , we entered into a five-year$500.0 million revolving credit facility with an accordion option which, if exercised, would allow us to increase the aggregate commitments by the greater of$100.0 million and 10% of our consolidated total assets, provided we are able to secure additional lender commitments and satisfy certain other conditions. Interest on any borrowings under the revolving credit facility accrues at either LIBOR plus 1.50% or at an alternative base rate plus 0.50%, at our election, and we are required to pay an annual commitment fee that accrues at 0.15% per annum on the unused portion of the aggregate commitments under the revolving credit facility. The revolving credit facility also allows us to issue letters of credit, which reduce the amount we can borrow. We are required to pay a fee that accrues at 1.50% per annum on the average aggregate daily maximum amount available to be drawn under any outstanding letters of credit. The revolving credit facility contains customary conditions to borrowing, events of default and covenants, including covenants that restrict our ability to incur indebtedness, grant liens, make distributions to holders of our stock or the stock of our subsidiaries, make investments or engage in transactions with our affiliates. The revolving credit facility also contains two financial maintenance covenants: a consolidated total assets covenant and a minimum liquidity balance of$350.0 million , which includes any available borrowing capacity. The obligations under the revolving credit facility are secured by liens on substantially all of our domestic assets, including certain domestic intellectual property assets. We are in compliance with all covenants and there were no amounts outstanding under this facility as ofMarch 31, 2021 . We believe our existing cash, cash equivalents and marketable securities and amounts available under our revolving credit facility will be sufficient to meet our working capital and capital expenditure needs over at least the next 12 months, though we continue to monitor the potential impacts of the COVID-19 pandemic on our working capital needs and may require additional capital resources in the future. For the three months endedMarch 31, 2021 and 2020, our net cash flows were as follows (in thousands): Three Months Ended March 31, 2021 2020 Net cash provided by (used in): Operating activities$ 270,579 $ 57,290 Investing activities$ (35,058) $ 57,835 Financing activities $ 9,344$ (23,743) 31
-------------------------------------------------------------------------------- Operating Activities Cash flows from operating activities consist of our net loss adjusted for certain non-cash reconciling items, such as share-based compensation expense, depreciation and amortization, non-cash charitable contributions and changes in our operating assets and liabilities. Net cash provided by operating activities increased by$213.3 million for the three months endedMarch 31, 2021 compared to the three months endedMarch 31, 2020 , primarily due to a decrease in our net loss after adjusting for non-cash reconciling items and an increase in collections of accounts receivable. Investing Activities Cash flows from investing activities consist of capital expenditures for improvements to new and existing office spaces. We also actively manage our operating cash and cash equivalent balances and invest excess cash in short-duration marketable securities, the sales and maturities of which we use to fund our ongoing working capital requirements. Net cash used in investing activities increased by$92.9 million for the three months endedMarch 31, 2021 compared to the three months endedMarch 31, 2020 , primarily due to decreased proceeds from maturities of marketable securities offset by increased purchases of marketable securities. Financing Activities Cash flows from financing activities consist of tax remittances on release of RSUs and proceeds from the exercise of stock options. Net cash provided by financing activities increased by$33.1 million for the three months endedMarch 31, 2021 compared to the three months endedMarch 31, 2020 primarily due to the absence of tax remittances on release of RSUs offset by a decrease in proceeds from the exercise of stock options. Off-Balance Sheet Arrangements We did not have any off-balance sheet arrangements as ofMarch 31, 2021 . Contractual Obligations There have been no material changes to our non-cancelable contractual commitments sinceDecember 31, 2020 . Critical Accounting Policies and Estimates We prepare our condensed consolidated financial statements in accordance with GAAP. Preparing our condensed consolidated financial statements requires us to make estimates and judgments that affect the reported amounts of assets, liabilities, revenue and expenses as well as related disclosures. Because these estimates and judgments may change from period to period, actual results could differ materially, which may negatively affect our financial condition or results of operations. We base our estimates and judgments on historical experience and various other assumptions that we consider reasonable, and we evaluate these estimates and judgments on an ongoing basis. We refer to such estimates and judgments, discussed further below, as critical accounting policies and estimates. Some of our estimates may require increased judgment due to the significant volatility, uncertainty and economic disruption of the global COVID-19 pandemic. We continue to monitor the effects of the COVID-19 pandemic, and our estimates and judgments may change materially as new events occur or additional information becomes available to us. Refer to Note 1 to our condensed consolidated financial statements for further information on our other significant accounting policies. Revenue Recognition We generate revenue by delivering ads on our website and mobile application. We recognize revenue only after transferring control of promised goods or services to customers, which occurs when a user clicks on an ad contracted on a CPC basis, views an ad contracted on a CPM basis or views a video ad contracted on a CPV basis. We typically bill customers on a CPC, CPM or CPV basis, and our payment terms vary by customer type and location. The term between billing and payment due dates is not significant. We recognize revenue only after satisfying our contractual performance obligations. We occasionally offer customers free ad inventory, When contracts with our customers contain multiple performance obligations, we allocate the overall transaction price, which is the amount of consideration to which we expect to be entitled in exchange for promised goods or services, to each of the distinct performance obligations based on their relative standalone selling prices. We 32 --------------------------------------------------------------------------------
generally determine standalone selling prices based on the effective price charged per contracted click, impression or view, and we do not disclose the value of unsatisfied performance obligations because the original expected duration of our contracts is generally less than one year.
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