(via TheNewswire)
PlantFuel will have a major presence at Tough Mudder events throughout
As an innovative and breakthrough plant-based performance brand, PlantFuel will provide Mudders access to its category-leading Performance Proteinto supportstrength and recovery. Performance Protein is a tri-blend of 20g of vegan- and plant-based proteins that contains all nine essential amino acids, and is fortified with performance mushrooms and BCAAs. The brand will also have recovery stations on-course at select events to provide participants with performance and recovery support when they need it most.
“Tough Mudder is a proven lifestyle brand thathasan impressive following of fitness-minded consumersplusbrand penetration on a global scale. This presents us withan ideal opportunity to tell the PlantFuel® storyofhow our clinically proven plant-basedingredients address a significant gap intoday’smarket,” says
"PlantFuel stood out to us from day one because of our shared dedication to helping Mudders reach their full potential,” says
PlantFuel® was founded by Pyatt, a nutrition industry veteran and former NFL athlete who is bringing the next big thing to sports nutrition and plant-based consumers as well as fitness enthusiasts who seek the best in performance support.
PlantFuel will be officially launching
For more information on PlantFuel® products, please visitwww.plantfuel.com.
For more information on Tough Mudder, please visitwww.toughmudder.com
About PlantFuel
About
Founded in 2010 with the launch of the Tough Mudder obstacle course event series, Tough Mudder is a leading global sports and active lifestyle brand. With more than 6 million participants, the company hosts more than 130 challenges (Tough Mudder Kids, Tough Mudder 5K and Tough Mudder Classic) and endurance (Tougher Mudder, Toughest Mudder and World’s Toughest Mudder) events annually in 19 countries. The company’s content studio provides millions of engaged online brand enthusiasts with wellness, nutrition and inspiring content delivered daily across social and digital platforms. Tough Mudder’s brand of teamwork-based challenge events and digital fitness experiences are unique in the endurance and obstacle course industries, and over 500,000 new participants are welcomed to the global Tough Mudder community every year. For more information visitwww.toughmudder.com.
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Copyright (c) 2021 TheNewswire - All rights reserved., source