Profoto Holding AB

Profoto Holding AB (publ) is a Sweden-based parent of the international group, which offers lighting products for professional photographers. Profoto invents, markets and sells lighting systems for professional photography, such as flashes and light shaping tools. The Company develops its product offerings by launching products with AirX technology as well as hybrid products for on-location photographers who shoot both photos and video. Profoto's products combine hardware and software, that the Company sells through dealers. The end users are professional photographers and commercial customers, including consumer brands and e-commerce companies. The company is represented in over 60 markets globally. The subsidiaries are tasked with serving primarliy as sales companies.