(NYSE: PRO), a big data software company, today announced that a new
Gartner MarketScope rates the company a "strong positive," the firm's
highest-possible ranking. The report, titled "MarketScope for Price
Optimization and Management: 2013," was written by Gartner Research
Director Christopher Fletcher.
"The Gartner MarketScope offers valuable insights and guidance for
companies evaluating price optimization, and we are honored to once
again achieve a 'strong positive' rating," said PROS Chief Marketing
Girgenti. "The report reflects the voice of the market, noting that
PROS reference customers gave us the highest grades overall in key
buying criteria, including ease of use, ease of deployment,
functionality, roadmap, vision and overall satisfaction. The results
directly reflect our commitment to innovation and customer success, and
our mission to help companies use their big data to outperform."
According to the report, "A successful price optimization and management
(PO&M) implementation can increase margins by 50 basis points or more,
and increase revenue by 2 percent to 4 percent. Based on this success,
price optimization has shown steady growth during the past two to three
years and has found its way onto the CxO's agenda, aligning closely with
executive priorities of revenue generation, customer acquisition and
The report also notes that "Managing price optimization through
internally developed spreadsheets and data base tools is no longer
viable. The increasing sophistication and capacity of the analytic,
data, and application tools used for PO&M are increasing the granularity
of pricing, while the growing volumes of data, the ability to use
advanced analytic and visualization tools to enable the parallel
analysis of product and price data, market segment insight, sales and
customer data, inventory and competitive data, and the integration of
both internal and external data sources are enabling the ability to
create and manage microsegments."
To obtain a copy of the report, visit the PROS website.
About Gartner MarketScope
The Gartner MarketScope is copyrighted 2013 by Gartner, Inc. and is
reused with permission. Gartner does not endorse any vendor, product or
service depicted in its research publications, and does not advise
technology users to select only those vendors with the highest ratings.
Gartner research publications consist of the opinions of Gartner's
research organization and should not be construed as statements of fact.
Gartner disclaims all warranties, expressed or implied, with respect to
this research, including any warranties of merchantability or fitness
for a particular purpose.
PROS Holdings, Inc. (NYSE: PRO) is a big data software company that
helps customers outperform in their markets by using big data to sell
more effectively. We apply 27 years of data science experience to unlock
buying patterns and preferences within transaction data to reveal which
opportunities are most likely to close, which offers are most likely to
sell and which prices are most likely to win. PROS offers big data
solutions to optimize sales, pricing, quoting, rebates and revenue
management across more than 30 industries. PROS has completed over 600
implementations of its solutions in more than 50 countries. The PROS
team comprises more than 700 people around the world. To learn more,
This press release contains forward-looking statements, including
statements about the functionality and benefits of PROS pricing and big
data software. The forward-looking statements contained in this press
release are based upon PROS historical experience with pricing and big
data software, and its current expectations of the benefits of pricing
and big data software for organizations that implement and utilize such
software. Additional information relating to the uncertainty affecting
PROS business is contained in PROS filings with the Securities and
Exchange Commission. These forward-looking statements represent PROS
expectations as of the date of this press release. Subsequent events may
cause these expectations to change, and PROS disclaims any obligations
to update or alter these forward-looking statements in the future,
whether as a result of new information, future events or otherwise.
Yvonne Donaldson, 713.335.5310