PT Indomobil Sukses Internasional Tbk (IMAS) will become the distributor of KIA, by establishing a joint venture company. The joint venture will be owned by Indomobil (60%) and PT Sarimitra Kusuma Ekajaya (40%). The joint venture would distribute KIA products. The company aims to improve the performance of Indomobil Group by adding brands that will be offered to consumers. The joint venture, named PT Kreta Indo Artha, the authorised capital amounted IDR 100 billion and the issue and pay-up capital of IDR 25 billion.