(Repeats story filed on May 18 without changes)
FRANKFURT/LONDON, May 18 (Reuters) - Societe Generale
CEO Frederic Oudea, who navigated the French bank
through a rogue trading scandal and the euro zone crisis, will
leave next year, ending a tumultuous 15 years at the top.
The longest-serving chief executive of a major European
bank, Oudea took charge at the height of the 2008 financial
crisis as the bank grappled with the multi-billion-euro fallout
of a rogue trading scandal.
A student of France's elite Polytechnique engineering school
and of the National Administration School, whose graduates
include French presidents Jacques Chirac and Emmanuel Macron,
Oudea started his career in the civil service before becoming
one of the country's best-known bankers.
He prepares to leave as the bank struggles with the
aftermath of a pandemic and the economic uncertainty created by
war in Ukraine.
"It's been a very bumpy ride," said Jerome Legras of Axiom
Alternative Investments, who said some investors were frustrated
by what they deem the bank's modest progress.
In common with many European peers, the share price of
Societe Generale never recovered from the 2008 debt crisis and
at about 24 euros ($25.24), is less than half of its level when
Oudea became CEO.
2008 ROGUE TRADER SCANDAL
Oudea became Societe Generale's finance chief in 2003 but
long played a secondary role to Jean-Pierre Mustier, then head
of Socgens investment bank and considered the likely future
CEO.
The scandal in 2008 over a 4.9 billion euro loss triggered
by trader Jerome Kerviel turned the tables in favor of Oudea,
who became chief executive at the age of 44.
2009-2012 EUROZONE CRISIS
The euro zone debt crisis hit French banks in particular
because they were heavily exposed to debt in Greece and other
countries at the periphery of the euro zone. This triggered
speculation, including that the French government could be
forced to nationalize lenders.
In 2011, as Greece struggled to cope with debt repayments,
jitters swept through Europe over the future of its banks.
France and its lenders were considered vulnerable. A flurry
of media reports and speculation, including that Societe
Generale even faced collapse, rocked its shares, putting Oudea
to his toughest test.
Pressure abated on the industry when Mario Draghi, who was
European Central Bank president at the time, pledged to do
"whatever it takes" to back the euro.
2015 SALES
Oudea is credited with shoring up the bank's capital base,
its weakness after the 2008 crisis, selling some businesses and
paring back its Eastern Europe arm.
The sale of the bank's stake in Amundi in a 2015
multi-billion-euro stock-market listing granted Oudea a
windfall. He later sold the exchange-traded funds specialist
Lyxor to Amundi.
He made Boursorama the top French online bank while cutting
branches through a merger with the Credit du Nord network.
Oudea's arguably boldest move was at the start of this year
when Societe Generale's car leasing division ALD,
which he floated in 2017, signed a 4.9 billion euros deal to buy
Dutch rival LeasePlan.
Nonetheless, some remained underwhelmed by Oudea. "Investors
felt there was a lack of a clear strategic goal," said Legras.
The risks from trading continued to overshadow the bank. In
early 2020, it posted a surprise first-quarter loss after a
revenue wipeout at its equity trading division after market
volatility caused by the pandemic.
The bank has since overhauled that division.
2018 LIBYA BRIBERY
The bank paid $1.3 billion in penalties for wrongdoing,
including bribing Libyan officials, an episode for which Oudea
apologized.
Between 2004 and 2009, Socgen paid more than $90 million in
bribes through a Libyan broker to secure 14 investments by
Libyan state-owned financial institutions, the U.S. Justice
Department had said.
2022 RUSSIA DEPARTURE
Last month, Socgen became the first major Western bank to
announce its departure from Russia, navigating a highly charged
standoff between Russia and the European Union, which has been
ratcheting up sanctions in response to Moscow's invasion of
Ukraine on Feb. 24.
Socgen announced it would sell its Rosbank
business to Interros Capital, a company linked to Russian
oligarch Vladimir Potanin, writing off roughly 3.1 billion
euros.
Socgen was one of a handful of European banks with a
significant presence in Russia and the sale was seen as a coup
by investors despite the heavy cost because it drew a line under
its involvement with Russia.
($1 = 0.9508 euros)
(Editing by Barbara Lewis)