ServiceNow announced Colin Fleming was named as new chief marketing officer (CMO). A growth and transformation leader, Fleming joins ServiceNow with nearly two decades of experience building impactful brand and marketing programs. Most recently, Fleming helped lead the dramatic scale and expansion of Salesforce as executive vice president of global marketing. At ServiceNow, Fleming will guide the marketing vision and execution on the company?s path to becoming the Defining Enterprise Software Company of the 21st century with an eye toward unparalleled customer engagement, exponential growth, and market leadership.