Shiseido : Comes the debut of new brand EFFECTIM, revolutionary aging care expert*1 from Japan
January 15, 2021 at 01:04 am EST
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EFFECTIM uses the cutting-edge technologies of skin analysis, cosmetics and beauty devices based in advanced skin science research, delivering more personalized efficacy through the fusion of our physics (beauty device) and life science (skincare) strengths and our ability to micro-analyze individual skin conditions with unique 3D technology. By providing optimal care to each person, EFFECTIM helps bring out the possibilities of skin and give rise to new beauty. Furthermore, we continuously track and understand changes in skin condition to maintain that person's beauty throughout their lifetime-providing solutions to aging care*1 unlike any before.
EFFECTIM helps continuously bring out new beauty through STEM (Special Treatment as the Essential Method) Technology, a fusion of physics (beauty device) and life science (skincare) energies. Beauty devices are equipped with STEM Multi Force unique technology; seven electrodes produce multiple charges simultaneously which target and approach the depths of the skin. Skincare includes a STEM Complex*3 of condensed effective ingredients derived from cutting-edge skin science expertise.
Shiseido Co. Ltd. published this content on 15 January 2021 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 15 January 2021 06:03:06 UTC
Shiseido Company, Limited specializes in the design, manufacturing and marketing of cosmetics. The group offers beauty products (including makeup items, coloring, etc. ; Shiseido, Aupr's, DQ, Za, Revital Granas, B?n?fique, Maquillage and Elixir), skin care products (skin creams, bath and shower gels, shampoos, etc. ; Aqua Label, Integrate, Tsubaki and Uno), perfumes (Issey Miyake, narciso Rodriguez, Elis Saab and Azzedine Ala?a) as well as professional products (Joico, Decl?or and Carita).
Net sales are distributed geographically as follows: Japan (32.9%), China (25.6%), Asia and Oceania (6.4%), Europe/Middle East/Africa (10.3%), Americas (9.9%) and other (14.9%).