Skechers U.S.A., Inc. has opened its first concept store in Brussels on its most famous shopping street, Rue Neuve. Together with its store on Antwerp?s Meir and planned Bruges concept store opening in mid-May, the Company is expanding its retail presence as part of its commitment to building the brand across the country. Located near INNO and City2 shopping, the new 5,270-square-foot location at Rue Neuve 64 is designed in Skechers?

trademark modern décor?featuring an impressive vaulted entry and a large mural of the brand?s Southern California hometown of Manhattan Beach, as well as a digital screen and illuminated displays. The store houses the brand?s many footwear, apparel and accessory collections that resonate with the brand?s diverse consumers; dedicated Skechers Performance and Skechers Apparel shop-in-shops; and an assortment of the Company?s technologies for every activity. From fashion collections like the brand?s partnership with Brussels-based artist Vexx for the Skechers x Vexx capsule to lifestyle product and performance shoes for sport enthusiasts, Skechers?

offering is enhanced with its signature comfort innovations?including its patented Skechers Hands Free Slip-ins® Technology, Skechers Arch Fit® Technology, Skechers Max Cushioning® Technology and Skechers Air-Cooled Memory Foam® Technology.