Gong, announced a new integration with Snowflake, that enables companies to securely combine customer conversation and activity data from Gong's Reality Platform with other datasets in their Snowflake instance to provide customer-facing teams with a complete picture of revenue performance and health. By adding unfiltered, AI-enriched customer data to business analytics, revenue leaders can unlock more insights to make smarter, faster decisions for winning outcomes. Through the integration, Gong can securely share data from its Reality Platform in an analytics-ready structure directly to a customer's Snowflake instance in minutes, with no code required.

Customers can then combine the data with other critical inputs, analyze and create visualizations in business intelligence tools, and surface insights that enable leaders to make more informed decisions. Snowflake is the latest company to join the Gong Collective, a large and expanding group of technology leaders that partner with Gong to seamlessly connect their tools and services to the Gong Reality Platform. The Gong Collective reduces integration complexity, simplifies setup, and enables customers to unlock more value from the platform.

More than 100 integrations are available in the Gong Collective.