SoFi Technologies, Inc. Launches Directed Share Platform for U.S. IPOs and Capital Raises, Powered by PrimaryBid
October 02, 2024 at 08:15 am EDT
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SoFi Technologies, Inc. and PrimaryBid Technologies Inc. announced the launch of DSP2.0, an advanced Directed Share Platform (DSP) that offers a modern and streamlined approach to equity program management for companies looking to raise capital in the U.S. DSPs allow companies to allocate a portion of their share offerings to specific individuals or groups such as employees or customers. However, since these solutions often require manual processing and don?t integrate well with other systems, they?re expensive and time-intensive to operate and limit investor participation to a select few. SoFi?s DSP offers a cohesive investor experience, automations to minimize manual back-office processing, and expanded integrations with modern marketing analytics tools.
SoFi Technologies, Inc. is a provider of financial services. The Company, through its lending and financial services products, allows members to borrow, save, spend, invest, and protect their money. It operates through three segments: Lending, Technology Platform and Financial Services. The Lending Segment offers personal loans, student loans, home loans and related servicing. Its platform supports the full transaction lifecycle, including credit application, underwriting, approval, funding, and servicing. The Technology Platform segment provide technology platform services through a diversified suite of offerings which include an event and authorization platform accessed via application programming interfaces, a cloud-native digital and core banking platform and services related to both platforms. The Financial Services segment include SoFi Money, SoFi Invest, and other services, including SoFi Credit Card, Lantern Credit, SoFi Relay, SoFi Protect, and SoFi Travel.
SOFI TECHNOLOGIES, INC. 
