Starco Brands, Inc. Signs National Licensing Agreement with Betterbilt Chemicals
June 21, 2018 at 06:00 am EDT
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Starco Brands announced that it has signed a ten-year national licensing agreement with Betterbilt Chemicals to market the full line of Betterbilt’s plumbing products, coatings and other aerosol products. Adding Betterbilt is a logical next step in Starco Brands’ expansion. Starco Brands is thrilled to take the Betterbilt brand to the next level and expand on the platform that Betterbilt has created over the last forty years.
Starco Brands, Inc. is a consumer goods company. The Company operates through three segments: Starco Brands, Skylar, and Soylent. The Starco Brands segment is engaged in the development and sales of consumer goods products. The Starco Brands segment includes STCB, AOS, Whipshots Holdings and Whipshots LLC. The Skylar segment is involved in the sale of fragrances. Soylent segment is engaged in the sale of nutritional products, mainly drinks. Its brands include Whipshots, the vodka-infused whipped cream; Art of Sport, the body care brand designed for athletes; Winona, the indulgent theater-popcorn spray powered by air; Skylar, the fragrance that is both hypoallergenic and safe for sensitive skin; Whipshots; and Soylent, a non-dairy nutrition brand. It commercializes consumer products manufactured by The Starco Group (TSG). TSG is a private label and branded aerosol and liquid fill manufacturer with manufacturing assets in verticals, including paints, coatings and adhesives, and others.