Sunfonda : Embracing change and working hard - the 2021 year-end summary meeting of Sunfonda group was successfully held

From January 23 to 26, the 2021 work summary meeting of Sunfonda group was successfully held. The meeting strictly implemented the relevant requirements of epidemic prevention and control. Heads of functional departments, senior managers, general managers of stores and heads of sales, after-sales, marketing, finance and other departments of the group participated in the meeting through the combination of "Online + offline". The meeting comprehensively summarized the analysis on the achievement of various operation indicators and business plans of the group in 2021, and clearly deployed the key target planning and strategic measures in 2022.

Live broadcast of online conference

All brand stores participate in online meetings (part)

In the first part of the meeting, the heads of the functional departments of the group systematically summarized the work of the Department in 2021, pointed out the deficiencies in the Department's work in this year and the direction that can be optimized, and explained and explained the Department's work plan and expected target direction in 2022.

In the second part of the meeting, the business reports were made by the heads of sales, used cars, after-sales, decoration, marketing and customer service. The report fully demonstrated the achievements and highlights of the work in 2021, objectively found out the problems and deficiencies, defined the improvement measures and rectification direction, and scientifically and innovatively formulated the target plan for 2022.

In the third part of the conference, the general managers of Porsche, Audi, Lexus, BMW, imported Volkswagen and GAC Toyota respectively reviewed the operation of the brand in 2021, analyzed the key business, key indicators and core operation problems of specific stores, and put forward specific improvement measures, At the same time, it shared the excellent cases and experience in brand operation, and planned the key direction and work of brand development in 2022.

In the fourth part of the meeting, the finance department and the operation Department of the group summarized and reported the overall financial and operation situation of the group in 2021, and accurately formulated and issued the development direction, objectives and tasks of the group in 2022, which not only showed the good development trend of the group in the past year, but also drew a beautiful blueprint for the development of the group in the new year.

At the end of the meeting, chairman Hu made a concluding speech. Mr. Hu first expressed his heartfelt thanks to all the employees and family members of the group who have stuck to their posts and worked hard over the past year. At the same time, he fully affirmed the achievements of the work of each section of the group in 2021 and made in-depth comments on the annual work of each section one by one. Subsequently, President Hu put forward new requirements and expectations for the development direction of the group in 2022 and the work of each business segment and management of the group in the new year. He pointed out:

Embrace change and focus on Innovation

With the rapid development of intelligent information economy, each of us should keep pace with the times, embrace change and be brave in innovation. We should not solidify our thoughts and stick to the established rules. We need to actively reflect on ourselves, have a critical spirit, be good at finding problems and make adjustments and improvements in time; In practical work, we should be highly sensitive to new concepts, new projects and new hot spots, be good at grasping the air outlet and put forward practical plans; We should have an overall view and look at the development of things macroscopically.

Intensive cultivation and people-oriented

In the past year, we have always asked the management to set an example, go deep into the front line and strengthen basic management; Improve the comprehensive business quality, pay attention to the establishment and improvement of a normalized, systematic, standardized and refined management system, be people-oriented, do more experiences and scenes that move customers, listen to customers' voices, and pay attention to the improvement of customer satisfaction; Focus on the development direction of key businesses, such as second-hand cars and new energy, and improve the execution and decision-making power. Everyone should give full play to the spirit of ownership, have the courage to take responsibility and accountability, and advance and retreat with the development of the group.

Study hard, think well, distinguish clearly and act faithfully

Everyone has room for improvement, and there is room for improvement everywhere. The best technology will be mastered by those who are good at using it. In the past year, we have always stressed the need to establish and improve the benchmarking system, which is first-class and advanced, so as to promote us to more objectively and accurately understand the direction of our own development and improvement. This requires all of us to take the initiative to learn and pay attention to accumulation. The group should improve the training and promotion mechanism and create a good platform for every hard-working, down-to-earth and willing business expert, so as to ensure that we can cultivate new opportunities in the crisis, open a new situation in the changing situation and always maintain the forward attitude of struggle.