Tele2 and NENT have entered a strategic distribution partnership which will provide Tele2's pay-TV customers access to a wide selection of Viaplay channels and streaming services as part of their pay-TV subscription. Later this year, the partnership will be expanded and Viaplay will be directly available through Tele2 Play, which gives Tele2's customers access to Viaplay's entire range of movies and series, including over 150 exclusive Viaplay Originals. Tele2's Premium customers will also get access to Viaplay Total, which includes Premier League, NHL hockey and Formula 1 racing.

Tele2 and NENT have entered a distribution partnership which means that all pay-TV packages and Tele2's streaming offering will be expanded with more content from Viaplay. Tele2's pay-TV customers will have access to even more channels from Viaplay depending on their subscription on their tv, tablet or mobile phone. In the next stage, films, series and sports from Viaplay will be added to Tele2's streaming platform Tele2 Play and complement both Tele2's own content but also streaming packages from other content providers which is already included.

In January Tele2 launched a new streaming package with linear channels and re-named the streaming service to Tele2 Play+. Tele2 is updating its channel packages to Standard, Flexible and Premium and at the same time Tele2 Play + will be included in all TV packages. In addition, content from Viaplay and several "V-channels" will be added, depending on the package.

Tele2's customers with subscription " Standard" will get access to Viaplay movies and series package. "Flexible" subscribers will also get access the live sports events such as FIS Skiing and UEFA Europa League as part of their package. "Premium" customers will get access to Viaplay Total which includes Premier League, NHL hockey and Formula 1. This will be accessible through the Viaplay app and later integrated into the Tele2 Play app.