AEA Investors LP acquired Huge, LLC from The Interpublic Group of Companies, Inc..
December 04, 2024
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AEA Investors LP acquired Huge, LLC from The Interpublic Group of Companies, Inc. (NYSE:IPG) on December 5, 2024. A cash consideration will be paid by AEA Investors LP. Houlihan Lokey, Inc., Morgan Stanley acted as financial advisor and Danielle Scalzo and Samir Patel of Willkie Farr & Gallagher LLP acted as legal advisor to The Interpublic Group of Companies, Inc. and Huge, LLC. Sanjay Chadda, JP Michaud, and Andrew Cohen of Canaccord Genuity acted as financial advisor to Hero Digital.
AEA Investors LP completed the acquisition of Huge, LLC from The Interpublic Group of Companies, Inc. (NYSE:IPG) on December 5, 2024.
The Interpublic Group of Companies, Inc. is a world leader in publicity and marketing services. The group designs and executes publicity campaigns and supplies consulting, media space purchasing, strategic planning, direct marketing, public relations, institutional communication, and other services. Net sales break down by activity network as follows:
- integrated agency network (85.8%): Draftfcb, Lowe, McCann, Campbell-Ewald, Hill Holliday, etc.;
- specialized agency network (14.2%): primarily Weber Shandwick, FutureBrand, DeVries, GolinHarris, Jack Morton and Octagon Worldwide.
Net sales break down geographically as follows: the United States (64.6%), the United Kingdom (8.2%), Europe (8.5%), Asia-Pacific (8.8%), Latin America (4%) and other (5.9%).
THE INTERPUBLIC GROUP OF COMPANIES, INC. 
