The Simply Good Foods Company

The Simply Good Foods Company is a consumer-packaged food and beverage company. The product portfolio the Company develops, markets, and sells consists primarily of protein bars, ready-to-drink (RTD) shakes, sweet and salty snacks, and confectionery products marketed under the Atkins, and Quest brand names. The Company's nutritious snacking platform consists of brands that specialize in providing products for consumers that follow certain nutritional philosophies and health-and-wellness trends. Atkins brand specializes in providing products for consumers following a low-carb lifestyle or seeking to lose weight, and Quest brand for consumers seeking a variety of protein-rich foods and beverages. Atkins brand products consist of protein bars, RTD shakes, confections, cookies, and chips. It distributes its products in retail channels, primarily in North America, including grocery, club, and mass merchandise, as well as through e-commerce, convenience, specialty, and other channels.