TPV Technology has announced the elevation of Atul Jasra as the new country head in India, effective immediately. Prior to this, Atul served the brand as its business head and spearheaded the business and sales for AOC Monitors, Smart Phones, Tablets & LED TVs for India & SAARC. In his new role, Atul will be responsible for developing and executing strategic plans to achieve sales targets and expand the customer base in India.

He will also nurture relationships with the retailer partners and distributor management, and work closely with them on business development for owning and hitting/exceeding annual sales targets. With an experience of over 25 years in the consumer electronics sector, Atul is a veteran and has proven his ability to lead an effective sales team, is familiar with all aspects of business management, is adept at forecasting & planning promotions and has a history of increasing sales and profitability. With a Masters in Business Management, Atul joined AOC in 2014 and was responsible for establishing the tablet and smartphone business vertical for AOC.

Prior to this, he was instrumental in launching and establishing HCL ME tablets in India. He has also been part of some of the other successful launches in the country including Casio Watches & Digital Cameras and INQ Mobile in the past and has a proven track record of delivering stellar returns.