SAMMAMISH, WA, Dec. 18 /PRNewswire-FirstCall/ - Tradeshow Marketing Company, Ltd. (Pink Sheets: TSHO) announced today that it has completed an agreement with Salt Lake City based Net Media Group (www.netmediagroup.com) for the comprehensive Online Marketing for their upcoming direct response television campaign.
"From our experience in the DRTV e-commerce space, we understand how important it is to market our online offering in lockstep with the DRTV campaign," said Luniel de Beer, President and CEO of Tradeshow Marketing. "It is for this reason that we turned to the Net Media Group. Not only do they have a proven track record with Cesari Direct, we know from our own experience that their approach works. Many viewers of our infomercial will turn to the Internet to purchase our advertised product, and when they do, they'll see our e-commerce site kept in the spotlight through Net Media's efforts."
"Once again, we're partnering with Cesari Direct and one of their DRTV clientele. We've got a proven marketing model that harnesses the synergy of DRTV and Online Marketing, and we're excited to execute this for The Tradeshow Marketing Company," said VP of Business Development, Mark Swaby of Net Media Group.
Cesari Direct's Vice President of Business Development and Campaign Management, Tim O'Brien, commented that, "Net Media Group understands DRTV and the impact it has on online awareness better than anybody else. They help our clients make their television media dollars go farther by converting customers that are searching for our client's product after seeing the television creative. It's a beautiful thing to watch unfold."
About Net Media Group
Net Media Group is a boutique online marketing agency located in Salt Lake City, Utah. With core expertise in SEO, Paid Search, and Affiliate Program Management, Net Media Group delivers a comprehensive online marketing solution that can drive sales and generate high quality leads for your business. The company was built on solid direct response fundamentals that convert to sales. Our clients love our straight-forward approach, but more than that, they love the ROI we produce... year after year.
About Cesari Direct
Founded in 1993, Cesari Direct (www.cesaridirect.com) produces both long and short form direct response television campaigns, and provides media buying, online marketing, and campaign management services. Rick Cesari, Founder and CEO, has long been considered a pioneer in the DRTV industry, having created and produced more than 75 successful infomercial campaigns including the Juiceman Juicer, the George Foreman Grill, the Sonicare toothbrush, and OxiClean.
About The Tradeshow Marketing Company
The Tradeshow Marketing Company, Ltd. is a publicly traded consumer-products company focused on the development and distribution of unique products that have broad appeal and improve the lives of consumers. The company operates a direct demonstration business via trade shows and exhibitions throughout North America, and various product-specific e-commerce web sites. The company was established in 2003, and is headquartered in Sammamish, Washington.
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SOURCE Tradeshow Marketing Company Ltd.