SAMMAMISH, WA, Dec. 11 /PRNewswire-FirstCall/ - Tradeshow Marketing Company, Ltd. (Pink Sheets: TSHO) today unveiled their Ultimate Squeegee(TM) as the product that will be featuring in their upcoming direct response television (DRTV) campaign. As part of the product announcement, the company has created an interim informational web site that will allow shareholders and general consumers to see the latest revision of the upcoming infomercial, located at www.ultimatesqueegee.com.
The Ultimate Squeegee(TM) is a revolutionary window cleaning tool that combines a window washing cloth and a squeegee into a single, fast, effective, and convenient tool. The product offering will also include narrower version for smaller windows, as well as an extension pole for hard-to-reach windows.
"We are very happy to finally announce the Ultimate Squeegee as our first infomercial product," said Luniel de Beer, President and CEO of Tradeshow Marketing. "The response to the product has been phenomenal at home shows and we're excited to bring it to national television. The team at Cesari Direct has done a fantastic job of coordinating and managing all the aspects of the campaign, and I'm very pleased with the progress to date."
"All of the pieces are coming together quite nicely," said Tim O'Brien, VP of Business Development and Campaign Management at Cesari Direct. "There are many details to put in place to ensure a successful launch, and we are on track for our launch in early 2010."
About Cesari Direct
Founded in 1993, Cesari Direct (www.cesaridirect.com) produces both long and short form direct response television campaigns, and provides media buying, online marketing, and campaign management services. Rick Cesari, Founder and CEO, has long been considered a pioneer in the DRTV industry, having created and produced more than 75 successful infomercial campaigns including the Juiceman Juicer, the George Foreman Grill, the Sonicare toothbrush, and OxiClean.
About The Tradeshow Marketing Company
The Tradeshow Marketing Company, Ltd. is a publicly traded consumer-products company focused on the development and distribution of unique products that have broad appeal and improve the lives of consumers. The company operates a direct demonstration business via trade shows and exhibitions throughout North America, and various product-specific e-commerce web sites. The company was established in 2003, and is headquartered in Sammamish, Washington.
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More information is available about Tradeshow Marketing Company at www.tsho.com
SOURCE Tradeshow Marketing Company Ltd.