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TRADESHOW : Marketing Company Unveils Ultimate Squeegee(TM) as DRTV Product

12/14/2009 | 09:05am EDT

SAMMAMISH, WA, Dec. 14 /PRNewswire-FirstCall/ - On Friday, December 11, Tradeshow Marketing Company, Ltd. (Pink Sheets: TSHO) unveiled their Ultimate Squeegee(TM) as the product that will be featuring in their upcoming direct response television (DRTV) campaign. As part of the product announcement, the company has created an interim informational web site that will allow shareholders and general consumers to see the latest revision of the upcoming infomercial, located at www.ultimatesqueegee.com.

The Ultimate Squeegee(TM) is a revolutionary window cleaning tool that combines a window washing cloth and a squeegee into a single, fast, effective, and convenient tool. The product offering will also include narrower version for smaller windows, as well as an extension pole for hard-to-reach windows.

"We are very happy to finally announce the Ultimate Squeegee as our first infomercial product," said Luniel de Beer, President and CEO of Tradeshow Marketing. "The response to the product has been phenomenal at home shows and we're excited to bring it to national television. The team at Cesari Direct has done a fantastic job of coordinating and managing all the aspects of the campaign, and I'm very pleased with the progress to date."

"All of the pieces are coming together quite nicely," said Tim O'Brien, VP of Business Development and Campaign Management at Cesari Direct. "There are many details to put in place to ensure a successful launch, and we are on track for our launch in early 2010."

About Cesari Direct

Founded in 1993, Cesari Direct (www.cesaridirect.com) produces both long and short form direct response television campaigns, and provides media buying, online marketing, and campaign management services. Rick Cesari, Founder and CEO, has long been considered a pioneer in the DRTV industry, having created and produced more than 75 successful infomercial campaigns including the Juiceman Juicer, the George Foreman Grill, the Sonicare toothbrush, and OxiClean.

About The Tradeshow Marketing Company

The Tradeshow Marketing Company, Ltd. is a publicly traded consumer-products company focused on the development and distribution of unique products that have broad appeal and improve the lives of consumers. The company operates a direct demonstration business via trade shows and exhibitions throughout North America, and various product-specific e-commerce web sites. The company was established in 2003, and is headquartered in Sammamish, Washington.

Safe Harbor Statement

This release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, and such forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. "Forward-looking statements" describe future expectations, plans, results, or strategies and are generally preceded by words such as "may", "future", "plan" or "planned", "will" or "should", "expected," "anticipates", "draft", "eventually" or "projected". You are cautioned that such statements are subject to a multitude of risks and uncertainties that could cause future circumstances, events, or results to differ materially from those projected in the forward-looking statements, including the risks that actual results may differ materially from those projected in the forward-looking statements as a result of various factors, and other risks identified in a company's annual report on Form 10-K or 10-KSB and other filings made by such company.

All company or product names used are the property of their respective owners and may be the trade marks(TM), service marks(SM), or registered marks(R) of other companies, and are used for information purposes only and to their owners' benefit, without intent to infringe.

For Further Information

More information is available about Tradeshow Marketing Company at www.tsho.com

SOURCE Tradeshow Marketing Company Ltd.

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