TrueBlue : Centerline Drivers Wins Silver MUSE Creative Award
March 10, 2022
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SANTA ANA, CALIF. - March 11, 2022 -Centerline Drivers won a Silver award in the MUSE Creative Awards in the Integrated Marketing Campaign category for its Respect the Drive campaign, it was announced today. Centerline's campaign was chosen among thousands of entries in the annual international competition hosted by the International Awards Associate (IAA).
Centerline Drivers launched Respect the Drive to honor the amazing work truck drivers do each day. It is a driver-focused cultural movement, thanking drivers for their hard work and dedication to the industry and highlighting what makes truck driving great. It's about celebrating milestones, telling stories and attracting drivers to the industry. It gives a behind-the-scenes look at why truck driving is an essential industry and why truck drivers should be celebrated.
This is the first time Centerline Drivers has won a MUSE Creative Award. The MUSE Awards aim to promote excellence in various creative and design industries by providing professionals a platform to compete against their peers.
About Centerline Drivers
Centerline Drivers connects over 4,500 drivers annually with Fortune 1000 and mid-sized companies. Centerline has been delivering superior staffing service to fleet operators and good jobs to qualified drivers since its founding in 1975. It offers nationwide coverage from a network of branches in 40 U.S. markets and a centralized service operation. Centerline is part of TrueBlue (NYSE: TBI), a global leader in specialized workforce solutions that help clients achieve business growth and improve productivity. Centerline was named a top workplace for women to work by Women in Trucking in 2019, 2020 and 2021 and a Top Workplace by Energage in 2021 and 2022; and earned ClearlyRated's Best of Staffing Award in 2022. Learn more at centerlinedrivers.com.
Media Contact
Brad Perkins
Manager, Corporate Communications
bperkins@trueblue.com
(312) 915-5249
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TrueBlue Inc. published this content on 11 March 2022 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 15 March 2022 15:21:03 UTC.
TrueBlue, Inc. is a provider of specialized workforce solutions. It operates through three segments: PeopleReady, PeopleScout and PeopleManagement. The PeopleReady segment provides on-demand and skilled labor in a range of industries, such as construction, transportation, manufacturing, retail, hospitality, and renewable energy. The PeopleScout segment provides permanent employee recruitment process outsourcing, employer branding services and management of outsourced labor service providers through the operating segments: PeopleScout Recruitment Process Outsourcing (RPO), which outsources recruitment of permanent employees on behalf of clients and employer branding services; and PeopleScout managed service provider (MSP), which manages multiple third-party staffing vendors on behalf of clients. It also provides talent advisory solutions. The PeopleManagement segment offers contingent, on-site industrial staffing and commercial driver services primarily on-site at the clientâs facility.
TRUEBLUE, INC. 
