'We understand our responsibility to inspire positive change and drive greater diversity, equity and inclusion in our industry,' said
The MUSE 100 recognizes a variety of merits including vision, leadership, and the ability to stimulate change, uphold values and champion inclusivity. Spanning beauty brand founders, makeup artists, activists, authors and more, each honoree's accomplishments were reviewed and selected by the Ulta Beauty DE&I Counsel with input from a panel of industry leaders:
Each honoree will be awarded with a MUSE 100 grant of
'I'm excited and consistently encouraged by
In addition to being featured on the Ulta Beauty MUSE 100 website, honoree stories will be shared on
Makeup Magicians: Those making the world more beautiful - artists and innovators in makeup
Dev Doee Makeup artist and chief creative officer of We Are Fluide
Raisa Flowers Makeup artist and model
Jaleesa Jaikaran Makeup artist and content creator
Renee Loiz Celebrity makeup artist
Darius McKiver Makeup artist and content creator
Kenneth Senegal Makeup artist and storyteller
Michela Wariebi Makeup artist and educator
Alana Wright Makeup artist, work featured on Emmy-nominated television shows
Hair Raisers: Stylists and influencers changing the hair game one lock, braid, twist at a time
Yene Damtew Celebrity hairstylist and salon owner
Vernon Francois Celebrity hairstylist and educator
Rochelle Graham-Campbell Content creator, CEO and founder of Alikay Naturals
Felicia Leatherwood Celebrity natural hairstylist and beauty speaker
Michelle O'Connor Global artistic director and hair stylist
Jewellianna Palencia Haircare guru
Lacy Redway Celebrity and fashion hairstylist
Pekela Riley Celebrity hairstylist, salon owner and educator
Myleik Teele CEO and founder of curlBOX
Style Setters: Icons and trend setters in the fashion space
Kahlana Barfield Brown Fashion and beauty editor
Kellie Brown Content creator and founder of And I Get Dressed
Brandice Daniel Founder and CEO of
Gabi Gregg Style influencer and body positivity activist
Antoine Gregory Fashion consultant and founder of Black Fashion Fair
Rajni Jacques Global head of fashion and beauty at
Kia Marie Stylist and content creator
Well Makers: Leaders and founders celebrating the beauty of wellness and mental health
Aeshia DeVore Branch Founder of Pretty Girls Sweat
Ivirlei Brookes Actress, coach and, founder of Mavenelle
Dr.
Alexandra Elle Author, certified breathwork coach and writer
Denise Francis Motivational speaker, founder of The Self Love Organization INC
Camesha Jones Founder of Sista Afya Community Mental Wellness
Dr.
Millana Snow Entrepreneur and health and wellness coach
Story Shifters: Those telling the stories of Black beauty
Deanii Scottie Beam Media personality and model
Sesali Bowen Writer and body positivity activist
Keah Brown Author, writer and disability activist
Rachel Cargle Author, speaker and activist
Marjon Carlos Journalist, author and public speaker
Matthew A
Jari Jones Actress, mode45l & LBGTQ activist
Culture Creators: Influencers, makers and content curators driving culture today and tomorrow
Luvvie Ajayi Jones Author, speaker and podcast host
Brooke Devard Ozaydinli Podcast host and content creator
Alexis Feacher Content creator
Joshua Kissi Photographer, director & founder of TONL and Street Etiquette
Devin Norelle Nonbinary model, advocate and writer
Reyna Noriega Author, artist and educator
Laurise McMillian Content strategy editor at
Candace Reels Founder of the Female Collective
Karleen Roy Founder of
Luminous Leaders: Changemakers and entrepreneurs leading and lighting the way
Sharon Chuter Founder and CEO of UOMA Beauty and Pull Up for Change
Erica Douglas Cosmetic chemist and founding partner of mSEED group
Char Ellesse Founder of Girls Will Be Boys
Bethann Hardison Fashion model and advocate
Aurora James Creative director, activist and founder of Brother Vellies
Candace Marie Social media consultant and founder of Black in Corporate
Shirley Raines Founder of nonprofit Beauty2TheStreetz
Nayamka Roberts-Smith Esthetician, LABeautyologist
Executive Excellency: The bosses of beauty, movers and shakers making an impact in the industry
Kendra Bracken-Ferguson Founder of BrainTrust
Esi Eggleston Bracey EVP and COO of Beauty and Personal Care at
Ernest James Founder of Noire Mgmt and SVP of special projects at
Aja Robinson Global sales director of Fenty
Tristan Walker Founder and CEO of Bevel and
Fearless Founders: Those changing the face of beauty and taking shelves by storm
Keenan Beasley Founder and CEO of Sunday ll Sunday
Bea Dixon Founder and CEO of The HoneyPotCo
Shontay Lundy Founder of Black Girl Sunscreen
Diarrha N'Diaye-Mbaye Founder and CEO of
Jamika Martin Founder of ROSEN Skincare
KJ Miller &
Ron Robinson Founder and CEO of Beauty Stat Cosmetics
Monique Rodriguez Founder and CEO of Mielle Organics
Janell Stephens Founder and CEO of
The Next Gen Muses: Emerging young Black leaders shaking up our world
Zandra Cunningham Entrepreneur and founder of Zandra Beauty
Marley Dias Author, activist and founder of #1000BlackGirlBooks
Anya Dillard Activist and founder of Next Gen Come Up
Jalaiah Harmon Dancer, choreographer &
Ziggy Mack-Johnson Stylist and designer, content creator
Maya Penn Environmental activist, animator, and founder of Maya's Ideas
Youma Wague Founder of natural hair brand Youma's Beauty
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