Forward-Looking Statements



The following discussion and analysis of our financial condition and results of
operations should be read together with the condensed consolidated financial
statements and related notes that are included elsewhere in this Quarterly
Report on Form 10-Q and in our Annual Report on Form 10-K for the year ended
December 31, 2021. This discussion contains forward-looking statements based
upon current expectations that involve risks and uncertainties. Our actual
results may differ materially from those anticipated in these forward-looking
statements as a result of various factors, including those discussed under "Risk
Factors," set forth in Part II, Item 1A of this Quarterly Report on Form 10-Q
and in Part I, Item 1A of our Annual Report on Form 10-K for the year ended
December 31, 2021. See "Special Note Regarding Forward-Looking Statements" above
at page 1.

Overview

We are a provider of AI solutions, powered by our proprietary AI operating system, aiWARE™, to deliver differentiated products and solutions to our Commercial Enterprise and Government & Regulated Industries customers.



During the three and six months ended June 30, 2022, we generated revenue of
$34.2 million and $68.6 million, respectively, as compared to $19.2 million and
$37.5 million during the three and six months ended June 30, 2021, respectively.
Our Software Products & Services grew 256% during the six months ended June 30,
2022 compared with the same period in 2021, while our Managed Services grew 17%
during the six months ended June 30, 2022 compared with the same periods in
2021. During the three and six months ended June 30, 2022 our largest customer
represented 14% and 22%, respectively, of our consolidated revenue and during
the three and six months ended June 30, 2021 a different customer was our
largest customer, with revenues representing 11% and 7%, respectively, of our
consolidated revenue.

Significant Transactions

In June 2022, we completed an acquisition of VocaliD for total consideration of
$3.4 million. The total consideration consists of a cash payment of $1.6 million
made at closing and deferred cash purchase price payment of $2.0 million payable
in fiscal 2023, which deferred payments were estimated to have a fair value of
$1.4 million on the acquisition date.

In March 2022, we completed an acquisition of an influencer-based management
services company for total consideration of $5.8 million. The total
consideration consists of a cash payment of $2.0 million made at closing, $1.9
million in common stock (0.1 million shares) and deferred compensation of $3.0
million payable in fiscal 2023 and 2024, which deferred payments were estimated
to have a fair value of $2.7 million on the acquisition date. The total purchase
price was decreased by $1.0 million for the settlement of a preexisting
receivable and increased by $0.7 million to adjust for the cash on hand at the
time of the transaction closing. In addition, the sellers may receive up to $4.5
million in contingent earnout consideration based on achieving certain
milestones tied to the entity's financial performance in fiscal 2022 and 2023,
which amount will be paid in cash.
.

Opportunities, Challenges and Risks

During the six months ended June 30, 2022 and 2021, we derived our revenue primarily through our Commercial Enterprise customers, and secondarily through our Government & Regulated Industries customers.



We are a leader in AI-based Software Products & Services. Our proprietary AI
operating system, aiWARE, uses machine learning algorithms, or AI models,
together with a suite of powerful applications, to reveal valuable insights from
vast amounts of structured and unstructured data. In addition to the
year-over-year growth of 256% in our Software Products & Services during the six
months ended June 30, 2022 as compared to the prior year, we have also
demonstrated our ability to grow our AI-based Managed Services, with our revenue
from these Managed Services increasing 17% during the six months ended June 30,
2022 as compared to the prior year. Historically, we have derived a large
portion of our Software Product & Services revenue from applications we
internally developed from our aiWARE platform and actively sold across various
customers. Beginning in the second half of 2021, we realigned our organization
to also focus on enterprise sales and opportunities across existing and newer
markets. In September 2021, we acquired PandoLogic, an intelligent hiring
platform. Based in Israel, PandoLogic serves high-volume hiring and enterprise
level customers today, including the second largest employer in the U.S.,
Amazon. While management believes there is a substantial opportunity to increase
revenue longer term, there is no certainty that any future investments, which
could be significant and include future potential acquisitions, will result in
significant enterprise revenue realization or revenue growth when compared with
historical revenue. We also continue to see significant opportunities for growth
in cross-selling PandoLogic and aiWARE to existing and newly acquired customers,
and where our AI solutions could add tremendous value in content creation and
distribution, including in the news, television and film industries.

We believe there will be significant near and long-term opportunities for
revenue growth from Government & Regulated Industries markets due to customer
adoption of our products and services related to AI technologies and more
recently with our official Authorization to Operate, or ATO, of our aiWARE
platform across the entire U.S. Department of Justice and progress with the
Joint Artificial Intelligence Commission ("JAIC") and Department of Defense
("DOD"). However, many enterprise-level opportunities with GRI customers can
involve long sales cycles, during which we must invest significant time and
resources without a guarantee of success. We may seek to acquire

                                       27

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businesses with deep relationships and greater scale within the U.S. government and within regulated industries such as energy to further accelerate our pursuit of the growth opportunities we see in this market.



During the second half of 2020, we launched our Veritone energy solutions as
part of our GRI solutions to help utilities increase profitability and improve
grid reliability as they make the transition to renewables. Today, our energy
solutions are in production at a major utility and being deployed across global
manufactures. We believe that our patented technology is uniquely suited to
solving some of the most difficult challenges facing utilities today, and we see
significant near and long-term opportunities to grow our revenue within this
market. Our aiWARE platform is in the early stages of deployment in the energy
market, and we expect to continue making significant investments in product,
sales and engineering over the next 12 to 24 months to further develop our
current and future solutions to address the opportunities in this market.

Growing our existing and new Software Products & Services customer base is
critical for our success. During the six months ended June 30, 2022, ending
Software Products and Services customers grew to 594, a 42% increase year over
on a pro forma basis (pro forma basis meaning the inclusion of PandoLogic as if
owned by us since January 1, 2021). While our overall customer growth has been
significant, we did experience a slowdown in our Average Annual Revenue (AAR)
per customer (as defined and discussed below under "-Non-GAAP Financial
Measures"), which was almost entirely driven by a reduction in hiring
consumption from our largest customer, Amazon. As a result, Amazon represented
14% of our consolidated revenue in second quarter of 2022 (comprised of 11% from
recurring fulfillment business and 3% from delivery service providers), as
compared to 31% in Q1 2022 and 36% in the comparable period of 2021 on a pro
forma basis. This was mainly a result of Amazon efforts to reduce its hiring
consumption across its fulfillment centers, which Amazon has publicly stated was
a 50% reduction when compared to the second quarter of 2021. Given Amazon's high
concentration of revenue on our consolidated results, our revenue results may
fluctuate significantly year over year based upon their hiring patterns. To
reduce this risk, we have been aggressively investing in existing and growing
new customers since we acquired PandoLogic in September 2021. On a pro forma
basis, we also grew PandoLogic's customer base as of June 30, 2022 over 60% year
over year and PandoLogic's non-volume hiring revenue for the six months ended
June 30, 2022, which excludes Amazon, grew over 80% year over year. To continue
to grow our Software Product & Services, diversify our customer base, and drive
increased sales within our existing customer base, we plan to continue
increasing our sales and marketing spending throughout the second half of 2022
as compared with prior periods.

Our business has seasonality, driven mostly by hiring patterns across
PandoLogic. Typically, hiring patterns are lowest during the first and second
quarters, then increase sequentially each quarter in the second half of the
year. During the quarter ended March 31, 2022, Amazon accelerated hiring in part
to manage the January 2022 Omicron virus outbreak. As a result of this, our
intelligent hiring platform revenues did not sequentially improve from the first
quarter of 2022 to the second quarter of 2022, as part of the first half of 2022
planned revenues from this customer accelerated into early 2022. However, we do
expect the revenues to normalize starting in the third quarter of 2022, and to
grow comparably with prior years' seasonality trends and in accordance with our
prior expectations.

We believe our Software Products & Services will extend the capabilities of many
third-party software platforms and products that are widely used today. For
example, we believe that, when integrated with aiWARE, PandoLogic customers will
be given greater visibility and transparency in their hiring processes. In
addition, we have historically integrated aiWARE across many platforms,
including Alteryx and the NVIDIA® CUDA® GPU-based platform, enabling dramatic
increases in aiWARE's processing speed and providing a wide range of new use
cases for our technology. We are in the process of developing and marketing more
specific use cases for these and future integrations, which we believe will open
up new markets for our products and accelerate our near and long term revenue
growth opportunities. We plan to hire additional engineers and business
development resources in the near term to further accelerate our pursuit of
these potential opportunities, as well as other third-party technology
integrations.

For the three and six months ended June 30, 2022, our non-GAAP gross margin
(calculated as described in "Non-GAAP Financial Measures" below) improved to 80%
compared with 73% for the three and six months ended June 30, 2021, driven
by growth of new customers across our Software Products & Services and the
addition of PandoLogic in late 2021, which generated incremental non-GAAP gross
margins in excess of 80% during the three and six months ended June 30,
2022. Our non-GAAP gross margin is impacted significantly by the mix of our
Software Products & Services and our Managed Services revenue in any given
period because our Managed Services revenue typically has a lower overall
non-GAAP gross margin than our Software Products & Services revenue. With the
acquisition of PandoLogic in September 2021, we expect our consolidated non-GAAP
gross margin and related non-GAAP gross profit to improve in each subsequent
quarter in 2022 as the mix of PandoLogic revenue becomes seasonally larger
throughout 2022. Our non-GAAP gross profit (see "Non-GAAP Financial Measures"
below) is also dependent upon our ability to grow our revenue by expanding our
customer base and increasing business with existing customers, and to manage our
costs by negotiating favorable economic terms with cloud computing providers
such as AWS and Microsoft Azure. While we are focused on continuing to improve
our non-GAAP gross profit, our ability to attract and retain customers to grow
our revenue will be highly dependent on our ability to implement and continually
improve upon our technology and services and improve our technology
infrastructure and operations as we experience increased network capacity
constraints due to our growth.

 We believe our operating results and performance are, and will continue to be,
driven by various factors that affect our industry. Our ability to attract, grow
and retain customers for our aiWARE platform is highly sensitive to rapidly
changing technology and is dependent on our ability to maintain the
attractiveness of our platform, content and services to our customers. Moreover,
we have historically reported GAAP operating losses, driven by certain non-cash
and non-recurring items such as stock-based compensation and purchase
accounting; however, we expect to report substantial improvements in our
consolidated operating results for the year ending December 31, 2022 as compared
to the year ended December 31, 2021, driven by the growth in our software
offerings and customers and the growth of PandoLogic. Our future revenue

                                       28
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and operating growth will rely heavily on our ability to grow and retain our
Software Products & Services customer base, continue to develop and deploy
quality and innovative AI-driven applications and enterprise-level offerings,
provide unique and attractive content and advertising services to our customers,
continue to grow in newer markets such as Government & Regulated Industries,
expand aiWARE into larger and more expansive enterprise engagements and manage
our corporate overhead costs. While we believe we will be successful in these
endeavors, we cannot guarantee that we will succeed in generating substantial
long term operating growth and profitability.

We expect to pursue a strategy of acquiring companies to help accelerate our
organic growth. We believe there are strategic acquisition targets that can
accelerate our entry into key strategic markets, as well as our ability to grow
our business. As a result, we are continuing to prioritize corporate development
efforts throughout 2022. Our acquisition strategy is threefold: (i) to increase
the scale of our business in markets we are in today, (ii) to accelerate growth
in new markets and product categories, including expanding our existing
engineering and sales resources, and (iii) to accelerate the adoption of aiWARE
as the universal AI operating system through venture or market-driven
opportunities.

During the three and six months ended June 30, 2022, we reported a non-GAAP net
loss of $7.2 million and $12.4 million, respectively, as compared to $3.9
million and $7.8 million, respectively, during the three and six months ended
June 30, 2021. We do expect seasonality in our revenue and operating
performance, with increased profitability during the quarters ended September 30
and December 31, driven partly from PandoLogic services and Managed Services.
Moreover, and to continue to grow our revenue in 2022, we will continue to make
targeted investments in people, namely software engineers and sales personnel.
Through June 2022, our headcount grew approximately 26% since the beginning of
2022. In addition, we have made substantial investments in our existing employee
base, including higher annual raises and increased benefits, in order to compete
in a challenging and constrained labor environment. Lastly, we are making
investments in our corporate infrastructure, including new ERP and workforce
systems to help us better manage the scale and growth of our business. These
investments in people and infrastructure will weigh heavier on our financial
results in the second half of 2022. If we cannot hire or retain people in a
timely manner, and or are incapable of managing the scale of our operations, our
growth and ultimate profitability could be accelerated or delayed.

In the six months ended June 30, 2022 and 2021, substantially all of our revenue
was derived from customers located in the United States. We believe that there
is a substantial opportunity over time for us to significantly expand our
service offerings and customer base in countries outside of the United States.
In the long term, we plan to expand our business further internationally in
places such as Europe, Asia Pacific and Latin America, and as a result, we
expect to continue to incur significant incremental upfront expenses associated
with these expansion opportunities.


Impact of the COVID-19 Pandemic and Other Macroeconomic Conditions



Beginning in March 2020, we began to experience fluctuations in demand for
certain services, particularly our Managed Services. Our Managed Services drive
a significant amount of revenue from major live sporting events that were
cancelled or postponed in the United States due to COVID-19. While many major
sporting events have resumed, future cancellations of live sporting events could
have a material adverse impact on our revenue generated from our Managed
Services in future quarters. The COVID-19 pandemic has also affected and may
continue to affect some of our customers, which may further reduce the demand
and/or delay purchase decisions for our products and services and may
additionally impact the creditworthiness of our customers.



In addition to the ongoing COVID-19 pandemic, global economic and business
activities continue to face widespread macroeconomic uncertainties, including
labor shortages, inflation and monetary supply shifts, recession risks and
potential disruptions from the Russia-Ukraine conflict. We continue to actively
monitor the impact of these macroeconomic factors on our financial condition,
liquidity, operations, suppliers, industry and workforce, and have instituted
certain cost saving measures for the third quarter as a result of these factors.
The extent of the impact of these factors on our operational and financial
performance, including our ability to execute our business strategies and
initiatives in the expected time frame, will depend on future developments, and
the impact on our customers, partners and employees, all of which are uncertain
and cannot be predicted; however, any continued or renewed disruption resulting
from these factors could negatively impact our business. Due to the nature of
our business, the effect of these macroeconomic conditions may not be fully
reflected in our results of operations until future periods. We have assessed
the potential credit deterioration of our customers due to changes in the
macroeconomic environment and have determined that no additional allowance for
doubtful accounts was necessary due to credit deterioration as of June 30, 2022.
The most significant risks to our business and results of operations arising
from the COVID-19 pandemic are discussed in Part I, Item 1A (Risk Factors) of
our Annual Report on Form 10-K for the year ended December 31, 2021.

Non-GAAP Financial Measures



In evaluating our cash flows and financial performance, we use certain non-GAAP
financial measures, including "Pro Forma Revenue," "Average Annual Revenue
(AAR)," "non-GAAP gross profit," "non-GAAP gross margin," "Non-GAAP net loss
(pro forma)," "non-GAAP net income (loss)," and "non-GAAP net income (loss) per
share." Pro Forma Revenue includes historical Software Products & Services
revenue from the past six fiscal quarters of each of Veritone, Inc. and
PandoLogic Ltd. (unaudited) and presents such revenue on a combined pro forma
basis treating PandoLogic Ltd. as owned by Veritone, Inc. since January 1,
2021. Average Annual Revenue (AAR) is calculated as the aggregate of trailing
twelve-month Software Products & Services Pro Forma Revenue divided by the
average number of customers over the same period for both Veritone, Inc. and
PandoLogic Ltd. Non-GAAP gross profit is the Company's revenue less its cost of
revenue. Non-GAAP gross margin is defined as Non-GAAP gross profit divided by
revenue. Non-GAAP net loss (pro forma) is the Company's net loss excluding the
items set forth below presented on a combined pro forma basis treating
PandoLogic Ltd. as owned by Veritone, Inc. since

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January 1, 2021. Non-GAAP net income (loss) and non-GAAP net income (loss) per
share is the Company's net income (loss) and net income (loss) per share,
adjusted to exclude interest expense, provision for income taxes, depreciation
expense, amortization expense, stock-based compensation expense, changes in fair
value of warrant liability, changes in fair value of contingent consideration, a
reserve for state sales taxes, charges related to a facility sublease, gain on
sale of asset, warrant expense, acquisition and due diligence costs, and
severance and executive search costs. The results for non-GAAP net income
(loss), are presented below for the three and six months ended June 30, 2022 and
2021. The items excluded from these non-GAAP financial measures, as well as a
breakdown of GAAP net loss, non-GAAP net income (loss) and these excluded items
between our Core Operations and Corporate, are detailed in the reconciliation
below.

In addition, we have provided additional supplemental non-GAAP measures of gross
profit, operating expenses, loss from operations, other (expense) income, net,
and loss before income taxes, excluding the items excluded from non-GAAP net
loss as noted above, and reconciling such non-GAAP measures to the most directly
comparable GAAP measures.

We present these non-GAAP financial measures because management believes such
information to be important supplemental measures of performance that are
commonly used by securities analysts, investors and other interested parties in
the evaluation of companies in our industry. Management also uses this
information internally for forecasting and budgeting. These non-GAAP financial
measures are not calculated and presented in accordance with GAAP and should not
be considered as an alternative to net income (loss), operating income (loss) or
any other financial measures so calculated and presented, nor as an alternative
to cash flow from operating activities as a measure of liquidity. Other
companies (including our competitors) may define these non-GAAP financial
measures differently. These non-GAAP measures may not be indicative of our
historical operating results or predictive of potential future results.
Investors should not consider this supplemental non-GAAP financial information
in isolation or as a substitute for analysis of our results as reported in
accordance with GAAP.

                                       30

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Reconciliation of GAAP net loss to Non-GAAP net loss (in thousands)


                                                                                            Three Months Ended June 30,
                                                                    2022                                                                   2021
                                            Core                                                                   Core
                                        Operations(1)             Corporate(2)               Total             Operations(1)             Corporate(2)               Total
Net loss                               $        (8,230 )       $            4,977         $    (3,253 )       $          (676 )       $          (12,039 )       $   (12,715 )
(Benefit from) provision for
income taxes                                      (964 )                     (643 )            (1,607 )                     -                         55                  55
Depreciation and amortization                    5,306                        150               5,456                   1,084                         73               1,157
Stock-based compensation expense                 2,685                      1,976               4,661                   1,016                      5,593               6,609
Change in fair value of contingent
consideration                                        -                    (13,830 )           (13,830 )                     -                          -                   -
Interest expense                                     -                      1,183               1,183                       -                          -                   -
Acquisition and due diligence
costs                                                -                        207                 207                       -                        735                 735
State sales tax reserve                              -                          -                   -                       -                        146                 146
Severance and executive search                       -                          -                   -                       -                         92                  92
Non-GAAP Net Income (Loss)             $        (1,203 )       $           (5,980 )       $    (7,183 )       $         1,424         $           (5,345 )       $    (3,921 )

(in thousands)
                                                                                             Six Months Ended June 30,
                                                                    2022                                                                   2021
                                            Core                                                                   Core
                                        Operations(1)             Corporate(2)               Total             Operations(1)             Corporate(2)               Total
Net loss(3)                            $       (14,251 )       $          (11,131 )       $   (25,382 )       $        (3,501 )       $          (39,781 )       $   (43,282 )
(Benefit from) provision for
income taxes(3)                                   (846 )                     (622 )            (1,468 )                     -                         77                  77
Depreciation and amortization(3)                10,404                        266              10,670                   2,167                        243               2,410
Stock-based compensation expense                 4,668                      4,809               9,477                   3,711                     24,508              28,219
Change in fair value of contingent
consideration(3)                                     -                     (8,785 )            (8,785 )                     -                          -                   -
State sales tax reserve                              -                          -                   -                       -                        284                 284
Interest expense                                     -                      2,365               2,365                       -                          -                   -
Acquisition and due diligence
costs                                                -                        769                 769                       -                        735                 735
Charges related to sublease                          -                          -                   -                       -                      3,367               3,367
Severance and executive search                       -                          -                   -                     250                         99                 349
Non-GAAP Net Income (Loss)             $           (25 )       $          

(12,329 ) $ (12,354 ) $ 2,627 $ (10,468 ) $ (7,841 )



(1) Core operations consists of our aiWARE operating platform of software, SaaS and related services; content, licensing and advertising agency services; and their
supporting operations, including direct costs of sales as well as operating expenses for sales, marketing and product development and certain general and administrative
costs dedicated to these operations.

(2) Corporate consists of general and administrative functions such as executive, finance, legal, people operations, fixed overhead expenses (including facilities and information technology expenses), other income (expenses) and taxes, and other expenses that support the entire company, including public company driven costs.

The following tables set forth the calculation of our non-GAAP gross profit and non-GAAP gross margin, followed by a reconciliation of non-GAAP to GAAP financial information presented in our condensed consolidated financial statements for three and six months ended June 30, 2022 and 2021.



                           Three Months Ended          Six Months Ended
(dollars in thousands)          June 30,                   June 30,
                            2022          2021         2022         2021
Revenue                  $   34,235     $ 19,206     $ 68,642     $ 37,501
Cost of revenue               6,705        5,231       13,628       10,054
Non-GAAP gross profit        27,530       13,975       55,014       27,447
Non-GAAP gross margin          80.4 %       72.8 %       80.1 %       73.2 %




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                                                Three Months Ended                         Six Months Ended
                                                     June 30,                                  June 30,
                                             2022                  2021                2022                2021
Revenue                                 $       34,235         $     19,206         $    68,642         $    37,501
Cost of revenue                                  6,705                5,231              13,628              10,054
Non-GAAP gross profit                           27,530               13,975              55,014              27,447

GAAP cost of revenue                             6,705                5,231              13,628              10,054
  Stock-based compensation expense                 (24 )                  -                 (44 )                 -
   Non-GAAP cost of revenue                      6,681                5,231              13,584              10,054

GAAP sales and marketing expenses               12,576                5,253              23,645              11,680
  Stock-based compensation expense                (727 )               (234 )            (1,190 )            (1,132 )
  Severance and executive search                     -                    -                   -                (236 )
   Non-GAAP sales and marketing
expenses                                        11,849                5,019              22,455              10,312

GAAP research and development expenses          11,068                4,646              20,951               9,606
  Stock-based compensation expense              (1,247 )               (566 )            (2,251 )            (1,585 )
  Severance and executive search                     -                    -                   -                 (14 )
   Non-GAAP research and development
expenses                                         9,821                4,080              18,700               8,007

GAAP general and administrative
expenses                                         2,304               15,644              24,625              47,187
  Depreciation                                    (245 )                (78 )              (444 )              (253 )
  Stock-based compensation expense              (2,663 )             (5,809 )            (5,992 )           (25,502 )
  Change in fair value of contingent
consideration                                   13,830                    -               8,785                   -
  Charges related to sublease                        -                    -                   -              (3,367 )
  State sales tax reserve                            -                 (146 )                 -                (284 )
 Acquisition and due diligence costs              (207 )               (735 )              (769 )              (735 )
  Severance and executive search                     -                  (92 )                 -                 (99 )
   Non-GAAP general and administrative
expenses                                        13,019                8,784              26,205              16,947

GAAP amortization                               (5,211 )             (1,079 )           (10,226 )            (2,157 )

GAAP loss from operations                       (3,629 )            (12,647 )           (24,433 )           (43,183 )
  Total non-GAAP adjustments (1)                (3,506 )              8,739              12,131              35,364
Non-GAAP loss from operations                   (7,135 )             (3,908 )           (12,302 )            (7,819 )

GAAP other expense, net                         (1,231 )                (13 )            (2,417 )               (22 )
  Interest expense                               1,183                    -               2,365                   -
   Non-GAAP other expense, net                     (48 )                (13 )               (52 )               (22 )

GAAP loss before income taxes                   (4,860 )            (12,660 )           (26,850 )           (43,205 )
  Total non-GAAP adjustments (1)                (2,323 )              8,739              14,496              35,364
   Non-GAAP loss before income taxes            (7,183 )             (3,921 )           (12,354 )            (7,841 )

Income tax (benefit) provision                  (1,607 )                 55              (1,468 )                77

GAAP net loss                                   (3,253 )            (12,715 )           (25,382 )           (43,282 )
  Total non-GAAP adjustments (1)                (3,930 )              8,794              13,028              35,441
   Non-GAAP net loss                    $       (7,183 )       $     (3,921 

) $ (12,354 ) $ (7,841 )



Shares used in computing non-GAAP basic
and diluted net loss per share                  36,084               32,741              35,783              32,458
Non-GAAP basic and diluted net loss per
share                                   $        (0.20 )       $      (0.12 

) $ (0.35 ) $ (0.24 )



(1) Adjustments are comprised of the adjustments to GAAP cost of revenue, sales and marketing expenses, research
and development expenses and general and administrative expenses and other (expense) income, net (where applicable)
listed above.


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Supplemental Financial Information



We are providing the following unaudited supplemental financial information
regarding our Software Products & Services and Managed Services as a lookback of
the prior year to explain our recent historical and year-over-year performance.
The Software Products & Services supplemental financial information is presented
on a pro forma basis, as further described below.

The supplemental financial information for our Software Products & Services
includes: (i) Software Revenue - Pro Forma, (ii) Ending Customers, (iii) Average
Annual Revenue (AAR), (iv) Total New Bookings, and (iv) Gross Revenue Retention,
in each case as defined in the footnotes to the table below. The supplemental
financial information for our Managed Services includes: (i) average gross
billings per active agency client, and (ii) revenue.

Software Products & Services Supplemental Financial Information

The following table sets forth the results for each of our Software Products & Services supplemental financial information.



                                                               Quarter Ended
                                 Mar 31,      Jun 30,      Sept 30,      Dec 31,      Mar 31,      Jun 30,
                                   2021         2021         2021          2021         2022         2022
Software Revenue - Pro Forma (in
000's) (1)                       $ 10,183     $ 20,072     $  21,860     $ 40,223     $ 18,167     $ 18,379
Ending Customers (2)                  385          419           433          529          559          594
Average Annual Revenue (AAR) (in
000's) (3)                       $    199     $    203     $     208     $    209     $    207     $    187
Total New Bookings (in 000's)
(4)                              $  2,442     $  4,896     $   3,356     $  8,317     $  9,574     $ 14,658
Gross Revenue Retention (5)          >90%         >90%          >90%        

>90% >90% >90%





(1) "Software Revenue - Pro Forma" includes historical Software Products &
Services revenue from the past six (6) fiscal quarters of each of Veritone, Inc.
and PandoLogic (unaudited) and presents such revenue on a combined pro forma
basis treating PandoLogic as owned by Veritone, Inc. since January 1, 2020.
(2) "Ending Customers" includes Software Products & Services customers as of the
end of each respective quarter set forth above with trailing twelve-month
revenues in excess of $2,400 for both Veritone, Inc. and PandoLogic and/or
deemed by us to be under an active contract for the applicable periods.
(3) "Average Annual Revenue (AAR)" is calculated as the aggregate of trailing
twelve-month Software Products & Services revenue divided by the average number
of customers over the same period for both Veritone, Inc. and PandoLogic.
(4) "Total New Bookings" represents the total fees payable during the full
contract term for new contracts received in the quarter (including fees payable
during any cancellable portion and an estimate of license fees that may
fluctuate over the term), excluding any variable fees under the contract (e.g.,
fees for cognitive processing, storage, professional services and other variable
services).
(5) "Gross Revenue Retention": We calculate our dollar-based gross retention
rate as of the period end by starting with the revenue from Ending Customers for
Software Products & Services as of the 3 months in the prior year quarter to
such period, or Prior Year Quarter Revenue. We then deduct from the Prior Year
Quarter Revenue any revenue from Ending Customers who are no longer customers as
of the current period end, or Current Period Ending Customer Revenue. We then
divide the total Current Period Ending Customer Revenue by the total Prior Year
Quarter Revenue to arrive at our dollar-based gross retention rate, which is the
percentage of revenue from all Ending Customers from our Software Products &
Services as of the year prior that is not lost to customer churn.

As we grow our business for our Software Products & Services, we expect that our
supplemental financial information will be impacted in different ways based on
our customer profiles and the nature of target markets. For example, our
PandoLogic business has significant revenue concentration in a single customer
which has a material impact on the average contract value and gross retention.
As a result, we have shown the supplemental financial information on a pro forma
basis for comparability.


                                       33

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The following table sets forth the reconciliation of pro forma revenue to
revenue.
                                                                  Quarter Ended
                                  Mar 31,       Jun 30,      Sept 30,       Dec 31,       Mar 31,       Jun 30,
                                   2021          2021          2021          2021          2022          2022
Software Products & Services
Revenue                          $   4,685     $   5,580     $   9,027     $  40,223     $  18,167     $  18,379
PandoLogic Revenue (1)               5,498        14,492        12,833             -             -             -
Software Revenue - Pro Forma     $  10,183     $  20,072     $  21,860     $  40,223     $  18,167     $  18,379
Managed Services Revenue            13,610        13,626        13,628        14,926        16,240        15,856
Total Pro Forma Revenue          $  23,793     $  33,698     $  35,488     $  55,149     $  34,407     $  34,235

                                                          Trailing Twelve Months Ended
                                  Mar 31,       Jun 30,      Sept 30,       Dec 31,       Mar 31,       Jun 30,
                                   2021          2021          2021          2021          2022          2022
Software Products & Services
Revenue                          $  15,439     $  18,017     $  23,693     $  59,515     $  72,997     $  85,796
PandoLogic Revenue (1)              50,283        57,262        59,292        32,824        27,325        12,833
Software Revenue - Pro Forma     $  65,723     $  75,278     $  82,985     $  92,339     $ 100,322     $  98,629
Managed Services Revenue            43,845        52,019        53,279        55,789        58,419        60,546
Total Pro Forma Revenue          $ 109,568     $ 127,297     $ 136,264     $ 148,128     $ 158,741     $ 159,176

Average Number of Customers -
Pro Forma                              330           372           399           442           485           529

Average Annual Revenue (AAR) $ 199 $ 203 $ 208 $ 209 $ 207 $ 187

Managed Services Supplemental Financial Information

The following table sets forth the results for each of the key performance indicators for Managed Services.



                                                                Quarter Ended
                                 Mar 31,      Jun 30,       Sept 30,      Dec 31,      Mar 31,      Jun 30,
                                   2021         2021          2021          2021         2022         2022
Avg billings per active Managed
Services client (in 000's) (6)   $    582     $    622     $      615     $    625     $    684     $    736
Revenue during quarter (in
000's) (7)                       $ 10,327     $  9,968     $    9,647     $ 

10,857 $ 10,735 $ 9,625





(6) Avg billings per active Managed Services customer for each quarter reflects
the average quarterly billings per active Managed Services customer over the
twelve-month period through the end of such quarter for Managed Services
customers that are active during such quarter.
(7) Managed Services revenue and metrics exclude content licensing and media
services.

Overall, second quarter of 2022 advertising revenue was relatively flat year
over year, largely driven by the timing of new and larger, event-driven
campaigns by key customers in the first half of 2021 compared to the first half
of 2022. We have experienced and may continue to experience volatility in
revenue from our Managed Services due to a number of factors, including: (i) the
timing of new large customer agreements; (ii) loss of customers who choose to
replace our services with new providers or by bringing their advertising
placement in-house; (iii) customers who experience reductions in their
advertising budgets due to issues with their own businesses; and (iv) the
seasonality of the campaigns for certain large customers. We have historically
generated a significant portion of our revenue from a few major customers. As we
continue to grow and diversify our customer base, we expect that our dependency
on a limited number of large customers will be minimized.

                                       34

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Results of Operations



The following tables set forth our results of operations for the three and six
months ended June 30, 2022 and 2021, in dollars and as a percentage of our
revenue for those periods. The period-to-period comparisons of our historical
results are not necessarily indicative of the results that may be expected in
the future.
                                           Three Months Ended           Six Months Ended
(dollars in thousands)                          June 30,                    June 30,
                                           2022          2021          2022          2021
Revenue                                  $  34,235     $  19,206     $  68,642     $  37,501
Operating expenses:
Cost of revenue                              6,705         5,231        13,628        10,054
Sales and marketing                         12,576         5,253        23,645        11,680
Research and development                    11,068         4,646        20,951         9,606
General and administrative                   2,304        15,644        24,625        47,187
Amortization                                 5,211         1,079        10,226         2,157
Total operating expenses                    37,864        31,853        93,075        80,684
Loss from operations                        (3,629 )     (12,647 )     (24,433 )     (43,183 )
Other expense, net                          (1,231 )         (13 )      (2,417 )         (22 )
Loss before provision for income taxes      (4,860 )     (12,660 )     (26,850 )     (43,205 )
(Benefit) provision for income taxes        (1,607 )          55        (1,468 )          77
Net loss                                 $  (3,253 )   $ (12,715 )   $ (25,382 )   $ (43,282 )



                                           Three Months Ended          Six Months Ended
                                                June 30,                   June 30,
                                            2022          2021         2022         2021
Revenue                                       100.0 %      100.0 %      100.0 %      100.0 %
Operating expenses:
Cost of revenue                                19.6         27.2         19.9         26.8
Sales and marketing                            36.7         27.4         34.4         31.1
Research and development                       32.3         24.2         30.5         25.6
General and administrative                      6.7         81.5         35.9        125.8
Amortization                                   15.2          5.5         14.9          5.8
Total operating expenses                      110.5        165.8        135.6        215.1
Loss from operations                          (10.5 )      (65.8 )      (35.6 )     (115.1 )
Other expense, net                             (3.6 )       (0.1 )       (3.5 )       (0.1 )
Loss before provision for income taxes        (14.1 )      (65.9 )      (39.1 )     (115.2 )
(Benefit) provision for income taxes           (4.7 )        0.3         (2.1 )        0.2
Net loss                                       (9.4 )      (66.2 )      (37.0 )     (115.4 )




Three and Six Months Ended June 30, 2022 Compared with Three and Six Months
Ended June 30, 2021

Revenue
                                   Three Months Ended                                Six Months Ended
                                     June 30, 2022                                    June 30, 2022
                       Commercial      Government &                    

Commercial Government &


                       Enterprise        Regulated         Total        Enterprise        Regulated         Total
Software Products &
Services (1)          $     17,508     $         871     $  18,379     $     34,894     $       1,652     $  36,546
Managed Services            15,856                 -        15,856           32,096                 -        32,096
    Revenue           $     33,364     $         871     $  34,235     $     66,990     $       1,652     $  68,642



(1) Software Products & Services consists of aiWARE SaaS Solutions revenues of
$9.5 million and $12.8 million for the three and six months ended June 30, 2022,
respectively, as well PandoLogic revenues of $8.9 million and $23.7 million for
the three and six months ended June 30, 2022.


                                       35
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                                   Three Months Ended                                Six Months Ended
                                     June 30, 2021                                    June 30, 2021
                       Commercial      Government &                    

Commercial Government &


                       Enterprise        Regulated         Total        Enterprise        Regulated         Total
Software Products &
Services              $      5,132     $         448     $   5,580     $      8,527     $       1,738     $  10,265
Managed Services            13,626                 -        13,626           27,236                 -        27,236
    Revenue           $     18,758     $         448     $  19,206     $     35,763     $       1,738     $  37,501




Commercial Enterprise ("CE")

CE Software Products & Services revenue increased in the three and six months
ended June 30, 2022 compared to the corresponding prior year periods due
primarily due to our acquisition of PandoLogic in September 2021, coupled with
expanded services we provided to existing media and entertainment customers. The
increase in CE Software Products & Services was offset in part as a result of
our largest customer, Amazon, reducing its hiring consumption across its
fulfillment centers, which Amazon has publicly stated was a 50% reduction when
compared to the second quarter of 2021. CE Managed Services increased in the
three and six months ended June 30, 2022 compared to the corresponding prior
year period due to growth of our licensing platform, in new advertising
customers and in expanded services for existing advertising customers and in
live events coverage as conditions return to pre-COVID levels.

Government & Regulated Industries ("GRI")



GRI Software Products & Services revenue increased $0.4 million or 94% in the
three months ended June 30, 2022 compared to the corresponding prior year period
while decreasing $0.1 million or 5% in the six months ended June 30, 2022
compared to the corresponding prior year period. GRI Software Products &
Services revenue from customers in certain markets, particularly government and
energy customers, is often project-based and is impacted by the timing of
projects. As such, we expect that our revenue from these markets could fluctuate
significantly from period to period.

With respect to our energy solutions, demand has accelerated since we officially
launched our iDERMs product suite and presented our performance metrics against
The California Independent System Operator and the results of our deployment at
Tampa Electric Company. We are now actively engaged and generating revenues from
multiple operators, each with significant potential for expansion.

Operating Expenses



                     Three Months Ended                                       Six Months Ended
(dollars in
thousands)                June 30,                                          

June 30,


                      2022          2021       $ Change       % Change        2022         2021       $ Change       % Change
Cost of revenue    $    6,705     $  5,231     $   1,474           28.2 %   $ 13,628     $ 10,054     $   3,574           35.5 %
Sales and
marketing              12,576        5,253         7,323          139.4 %   

23,645 11,680 11,965 102.4 % Research and development

            11,068        4,646         6,422          138.2 %   

20,951 9,606 11,345 118.1 % General and administrative 2,304 15,644 (13,340 ) -85.3 %

24,625 47,187 (22,562 ) -47.8 % Amortization

            5,211        1,079         4,132          382.9 %     10,226        2,157         8,069          374.1 %
Total operating
expenses           $   37,864     $ 31,853     $   6,011           18.9 %   $ 93,075     $ 80,684     $  12,391           15.4 %



Cost of Revenue. The increase in cost of revenue in the three and six months
ended June 30, 2022 compared with the corresponding prior year periods was due
primarily to our higher revenue level, as discussed above. Cost of revenue
increased at a lower rate than the increase in revenues due to the introduction
of new products with higher non-GAAP gross margin contribution in the second
half of 2021, including the addition of PandoLogic.

Sales and Marketing. The increase in sales and marketing expenses in the three
and six months ended June 30, 2022 compared with the corresponding prior year
periods was primarily due to our acquisition of PandoLogic in September 2021,
coupled with a increases in personnel-related costs from the addition of new
sales and marketing resources. As a percentage of revenue, sales and marketing
expenses increased to 37% and 34% in the three and six months ended June 30,
2022, respectively, from 27% and 31% in the corresponding prior year periods.

Research and Development. The increase in research and development expenses in
the three and six months ended June 30, 2022 compared with the corresponding
prior year periods was primarily due to an increase of $6.8 million and $12.1
million, respectively, in personnel-related costs from the addition of new
engineering resources and our September 2021 acquisition of PandoLogic in
September 2021. As a percentage of revenue, research and development expenses
increased to 32% and 31% in the three months and six months ended June 30, 2022,
respectively, from 24% and 26% in the corresponding prior year periods.

                                       36
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General and Administrative. General and administrative expenses decreased by
$13.3 million or 85% in the three months ended June 30, 2022 compared with the
corresponding prior year periods principally due to a $13.8 million decrease in
the estimated fair value of contingent consideration due to PandoLogic for 2022
earnout consideration, coupled with a $3.6 million decrease in stock
compensation primarily for senior executive stock grants in 2021, partially
offset by increases in costs from our acquisition of PandoLogic in September
2021. General and administrative expenses decreased $22.6 million or 48% in the
six months ended June 30, 2022 compared with the corresponding prior year period
principally due to a $20.2 million decrease in stock compensation expense
attributable primarily to additional expense related to the vesting of
performance-based stock options in 2021, coupled with a $3.4 million one-time
charge related to the sublease of our former Costa Mesa corporate office space
in the first quarter of 2021, partially offset by increases in costs from our
acquisition of PandoLogic in September 2021. As a percentage of revenue, general
and administrative expenses decreased to 7% and 36% in the three and six months
ended June 30, 2022, respectively, from 81% and 126% in the corresponding prior
year periods.

Amortization Expense. Amortization expense increased in the three and six months
ended June 30, 2022 compared with the corresponding prior year periods due to
the addition of amortization expense related to our PandoLogic acquisition and
our 2022 acquisitions.

Other (Expense) Income, Net

Other expense, net for the three and six months ended June 30, 2022 was comprised primarily of interest expense of $1.2 million and $2.4 million, respectively, due to the Convertible Notes we issued in November 2021.

Non-GAAP Gross Profit

As noted above, our non-GAAP gross profit is calculated as our revenue less our cost of revenue, as follows:




                    Three Months Ended                                       Six Months Ended
(dollars in
thousands)               June 30,                                           

June 30,


                     2022          2021       $ Change       % Change        2022         2021       $ Change       % Change
Revenue           $   34,235     $ 19,206     $  15,029           78.3 %   $ 68,642     $ 37,501     $  31,141           83.0 %
Cost of revenue        6,705        5,231         1,474           28.2 %     13,628       10,054         3,574           35.5 %
Non-GAAP gross
profit                27,530       13,975        13,555           97.0 %     55,014       27,447        27,567          100.4 %
Non-GAAP gross
margin                  80.4 %       72.8 %                                    80.1 %       73.2 %


The increase in non-GAAP gross profit and non-GAAP gross margin in the three and
six months ended June 30, 2022 compared with the corresponding prior year
periods was due primarily to growth in Software Products & Services revenue,
including our acquisition of PandoLogic in September 2021, which collectively
generated incremental non-GAAP gross margins in excess of 80% during the three
and six months ended June 30, 2022.

Liquidity and Capital Resources



We have historically financed our business through the sale of equity and debt
securities. Our principal sources of liquidity are our cash and cash
equivalents, which totaled $220.5 million as of June 30, 2022, compared with
total cash and cash equivalents of $254.7 million as of December 31, 2021. The
decrease in our cash and cash equivalents in the six months ended June 30, 2022
as compared with December 31, 2021 was primarily due to investments made during
the period, taxes paid related to net share settlement of equity awards, and the
payment of the PandoLogic 2021 earnout. We used $4.3 million in the six months
ended June 30, 2022 in operating activities.

Cash Flows



A summary of cash flows from our operating, investing and financing activities
is shown in the table below.

                                                             Six Months Ended
(in thousands)                                                   June 30,
                                                          2022              2021
Cash used in operating activities                     $      (4,285 )   $        (991 )
Cash used in investing activities                            (6,870 )            (272 )
Cash (used in) provided by financing activities             (23,103 )       

7,073


Net (decrease) increase in cash, cash equivalents
and restricted cash                                   $     (34,258 )   $       5,810



Operating Activities

Our operating activities used cash of $4.3 million in the six months ended June
30, 2022, due primarily to our net loss of $25.4 million, adjusted by
$11.1 million in non-cash expenses, including $10.7 million in depreciation and
amortization and $9.6 million in stock-based compensation expense, offset in
part by $8.8 million from a change in the fair value of contingent
consideration, $1.9 million from a changes in deferred taxes and the net working
capital increase of $10.0 million, primarily due to decreases in our accounts
receivable of $35.6 million. Our

                                       37
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business strategy includes streamlining operational costs while investing in the
development of our AI capabilities and enhancement of our Software Products &
Services to grow our business and future revenue.

Our operating activities used cash of $1.0 million in the six months ended June
30, 2021, due primarily to our net loss of $43.3 million, adjusted by
$33.7 million in non-cash expenses, including $28.2 million in stock-based
compensation expense, offset in part by the net increase of $8.2 million of cash
received from advertising clients for future payments to vendors. Our business
strategy includes streamlining operational costs while investing in the
development of our AI capabilities and enhancement of our aiWARE SaaS solutions
and services to grow our business and future revenue.

Investing Activities



Our investing activities for the six months ended June 30, 2022 used cash of
$6.9 million primarily for $2.6 million to fund a portion of the consideration
for the March 2022 acquisition and the VocaliD acquisition, $2.3 million in
capital expenditures and for an equity investment of $2.0 million in a strategic
partner.

Our investing activities consisted of minimal amounts used for capital expenditures and proceeds from the sale of equipment in the six months ended June 30, 2021.



Financing Activities

Our financing activities for the six months ended June 30, 2022 used cash of
$23.1 million, consisting of $14.4 million to pay the 2021 earnout for
PandoLogic and $9.5 million to pay taxes paid related to the net share
settlement of equity awards, partially offset by $0.8 million in proceeds
received from the exercise of stock options and purchases of shares under our
ESPP.

Our financing activities provided cash of $7.1 million in the six months ended
June 30, 2021. Net cash provided by financing activities consisted of
$4.8 million received from the exercise of stock options and purchases of shares
under our ESPP and $2.3 million in proceeds received from the exercise of stock
warrants.

Capital Resources

As of June 30, 2022, our only debt obligations were the Convertible Notes issued
in the fourth quarter of fiscal year 2021. We have $5.0 million in purchase
consideration commitments related to the March 2022 acquisition and the VocaliD
acquisition that will be paid in 2023 and in 2024. We have no other present
agreements or commitments with respect to any material acquisitions of
businesses or technologies or any other material capital expenditures.

We have generated significant losses since inception; however, we do expect to
begin generating profits in the foreseeable future. With the acquisition of
PandoLogic, we believe we have an opportunity to significantly improve our
operating income/(loss) in 2022 as compared to 2021. We believe that our current
cash and cash equivalents balance will be sufficient to fund our operations in
the ordinary course of business for at least the next twelve months from the
date of this filing. We have not entered into any off-balance sheet
arrangements.

Critical Accounting Policies and Estimates



The preparation of financial statements in accordance with accounting principles
generally accepted in the United States requires management to make estimates
and assumptions about future events that affect amounts reported in our
consolidated financial statements and related notes, as well as the related
disclosure of contingent assets and liabilities at the date of the financial
statements. Management evaluates its accounting policies, estimates and
judgments on an on-going basis. Management bases its estimates and judgments on
historical experience and various other factors that are believed to be
reasonable under the circumstances. Actual results may differ from these
estimates under different assumptions and conditions.

Our critical accounting estimates reflecting management's estimates and
judgments are described in our Annual Report on Form 10-K for the year ended
December 31, 2021. We have reviewed recently adopted accounting pronouncements
and determined that the adoption of such pronouncements is not expected to have
a material impact, if any, on our Consolidated Financial Statements.
Accordingly, there have been no material changes to critical accounting policies
and estimates as disclosed in our Annual Report on Form 10-K for the year ended
December 31, 2021.

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