Verkkokauppa.com Oyj focuses on putting its new strategy into action, refreshes the composition of its management team and appoints a new Chief Strategy and Development Officer. Jyrki Tulokas (KTM) has been appointed Chief Technology Officer of Verkkokauppa.com. Prior to his new position, Jyrki worked at F-Secure in several management positions and has been a member of the management team since 2016, serving as Executive Vice President of Strategy and Business Development, Cyber Security Products and Services, and, most recently, as CTO. In his new role at Verkkokauppa.com, Jyrki will become a member of the management team, reporting to the company's CEO. He will start in his new position on September 1, 2021. Henrik Weckström (DI), Verkkokauppa.com CTO since 1999 and a member of the management team since 2008, is taking up a new role within the company in systems development. Kalle Koutajoki (DI), Verkkokauppa.com Chief Sales Officer and a member of the Management team since 2019, has been appointed Chief Strategy and Development Officer. Kalle will remain a member of the management team, taking on the responsibility of coordinating strategy development projects and developing new business models in his new role. Pekka Litmanen (BBA, MBA) has been appointed Chief Experience Officer (CXO) of Verkkokauppa.com. Prior to his new position, Pekka worked as SVP, Head of Customer Relationships at SOK. Pekka has extensive experience in the development of e-commerce, customer experience and customer loyalty. Pekka will report to the company's CEO and become a member of the management team, starting in his new position on October 11, 2021.