Worldpay has expanded its partnership with Visa to enhance the payments leader?s 3D Secure (3DS) solution, which can help merchants reduce fraud while reducing consumer friction and boosting authorizations. By passing through authentication data to the issuer, merchants in the U.S. using 3DS Flex? from Worldpay can enhance payments security and shopper experience while improving approval rates.
Worldpay research shows more than half (55%) of U.S. consumers abandon a transaction if it takes multiple tries to complete, demonstrating the importance of ensuring that a valid payment goes through on the first try. 3DS Flex boosts authorization rates and reduces extra authentication steps while maintaining heightened levels of security.
