Welspun India Limited is geared to transform the textile industry with Wel-Trak 2.0, an upgrade to Wel-Trak®, the company's patented end-to-end traceability technology introduced in 2018. The upgraded platform is designed to help the stakeholders ­ from Retailers to farmers and manufacturers to suppliers, traders, certifying bodies, and end consumers ­ to track raw materials throughout the supply chain back to its origin. Following this development, Welspun has become one of the first home textile manufacturer to use a Block chain and AI-based traceability platform at such a large scale, which is set to capture all its product lines, as well as major Sustainability-related data points. These include ESG metrics such as water usage, fair pay, power consumption, gender equality, among others. As the world proceeds towards differentiating fast-fashion from sustainable fashion, the need to develop a more transparent, tamper-proof, and collaborative supply chain has become more critical than ever. Taking this concern forward, Welspun, in compliance with UN Social Development Goals (SDGs), is deploying the advanced cloud-based traceability technology across all its manufacturing units. Developed by InfiniChains, a renowned tech company headquartered in San Francisco, the unified data platform of Wel-Trak 2.0 is hosted on the cloud and boasts 99.9% availability. Aiming to optimize the fragmented global home textile value chain, Welspun is planning to move all product categories and fibers to the tech-based platform, thereby becoming a pioneer in the next-gen ESG data visibility technology.