Press Release : WISeKey Increases Brand Protection with the Combination of Artificial Intelligence and NanoSeal Ecosystem

 
   WISeKey Increases Brand Protection with the Combination of Artificial 
Intelligence and NanoSeal Ecosystem 
 
   With the recent acquisition of AI specialist arago and the completion of 
its NanoSeal(R) Backend System, the Company offers a consistent 
end-to-end tool to improve the direct link between brands and consumers. 
 
   Geneva, Switzerland -- March 3, 2021: WISeKey International Holding Ltd. 
("WISeKey") (SIX: WIHN, NASDAQ: WKEY), a leading global cybersecurity 
and IoT company today announced the expansion of its products and 
services portfolio for brands protection with the combination of 
Artificial Intelligence (AI) and NanoSeal secure Near Field 
Communication (secure NFC) technology. 
 
   WISeKey's NanoSeal ecosystem now includes a complete product 
authentication server and database management. The cloud-based NanoSeal 
Backend System (NBS) adds additional layers of security and enables 
WISeKey to provide a turnkey service to brands and Systems Integrators 
(SI). Combined with the Company's AI technology, brands and SI can now 
efficiently exploit the vast amount of strategic consumer data collected 
by the NanoSealRT NFC tags to deliver Authentic Consumer Engagement. 
 
   WISeKey's NanoSealRT secure NFC chip provides brands with a significant 
advantage by turning any static object into an active and communicating 
device. When a consumer interacts with this NFC-enabled object through 
any NFC-enabled Android or Apple smartphone, not only the object 
authenticity can be checked, but a direct communication immediately 
starts between the consumer and the brand. From this point, the 
marketing options become limitless. Brands can engage their customers 
and grow their revenue. The consumer experience is also enriched by the 
digital transformation of the link to the brands. 
 
   "NanoSeal ecosystem is a unique proposition on the market today that 
combines so many distinct features dedicated to empowering true and 
secure digital transformation for brands to deploy active product 
protection and digitally engage consumers," said Olivier Debelleix, 
Director of Brand Protection & Wearable Security Business Unit for 
WISeKey. "The addition of arago's AI is another significant breakthrough 
in the brand protection and consumer engagement area. For more than two 
decades, WISeKey has been a recognized and innovative stakeholder in the 
digital security market. This new announcement confirms such a 
positioning." 
 
   Carlos Moreira, Founder and CEO of WISeKey, will be presenting the 
Company's AI and brand protection technologies in a webinar organized by 
Oracle about "Time of Modern Finance: How AI Changes the Rule of the 
Game for Finance" on March 4, 2021, 4:00 pm CET. To register and learn 
more, click the link: 
https://www.globenewswire.com/Tracker?data=xk955Ty1DQhbaiKBQvorbtiu3vWQOOd6ktsPiuGGgnHz9a7-vK8so0xJ8xXY_kmGx9t_xP1n1uEQhfutQy_cRo3GTVoQFRhEiRR3nxwd7sbNilQWEMNnPN4Y3PQz0rq0uZfAwdt5-4RXwCdRDXdiM3rSm04RNM08p6h_AiQnoY0uBy0fIjSdFkXgBEpgnF0k 
https://www.oracle.com/ch-fr/corporate/ai-webinar-series/. 
 
   To learn more about WISeKey's solutions, visit 
https://www.globenewswire.com/Tracker?data=ijXE1JrA6eq_wbuv90sSljS3sIzpqsDC_SLwabLHSNNYQppHNX7GVW3ducgwdVWiahJi18uRZ1GtGYaooCBc2o3BQfUpKuhODlT_ndy7l0JTwFRQ2xHFj7nEihAk-55- 
WISeKey.com. 
 
   About WISeKey 
 
   WISeKey (NASDAQ: WKEY; SIX Swiss Exchange: WIHN) is a leading global 
cybersecurity company currently deploying large scale digital identity 
ecosystems for people and objects using Blockchain, AI and IoT 
respecting the Human as the Fulcrum of the Internet. WISeKey 
microprocessors secure the pervasive computing shaping today's Internet 
of Everything. WISeKey IoT has an install base of over 1.5 billion 
microchips in virtually all IoT sectors (connected cars, smart cities, 
drones, agricultural sensors, anti-counterfeiting, smart lighting, 
servers, computers, mobile phones, crypto tokens etc.).  WISeKey is 
uniquely positioned to be at the edge of IoT as our semiconductors 
produce a huge amount of Big Data that, when analyzed with Artificial 
Intelligence (AI), can help industrial applications to predict the 
failure of their equipment before it happens. 
 
   Our technology is Trusted by the OISTE/WISeKey's Swiss based 
cryptographic Root of Trust ("RoT") provides secure authentication and 
identification, in both physical and virtual environments, for the 
Internet of Things, Blockchain and Artificial Intelligence. The WISeKey 
RoT serves as a common trust anchor to ensure the integrity of online 
transactions among objects and between objects and people. For more 
information, visit www.wisekey.com. 
 
   Press and investor contacts: 
 
 
 
 
WISeKey International Holding Ltd 
 Ben Stump 
 Chief Revenue Officer 
 Tel: [phone] 
 mailto:[e-mail] [e-mail] 
--------------------------------------------- 
 
   Branddy Spence 
 
   Vice President, Marketing 
 
   Tel: [phone] 
 
   bspence 
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@wisekey.com 
 
   WISeKey Investor Relations 
 
   Lena Cati 
 
   The Equity Group Inc. 
 
   Tel: [phone] 
 
   https://www.globenewswire.com/Tracker?data=K4kw_y2-qCDAknV7VJ75Xihojsnj1VLQMB9fOMwqn3XCWLiWwVEOY13iJwOI0FAU6aWEg5S8gJigGXBGa0HUZgGL-djakvR9vWDG-0W77OE= 
[e-mail] 
 
   Disclaimer: 
 
   This communication expressly or implicitly contains certain 
forward-looking statements concerning WISeKey International Holding Ltd 
and its business. Such statements involve certain known and unknown 
risks, uncertainties and other factors, which could cause the actual 
results, financial condition, performance or achievements of WISeKey 
International Holding Ltd to be materially different from any future 
results, performance or achievements expressed or implied by such 
forward-looking statements. WISeKey International Holding Ltd is 
providing this communication as of this date and does not undertake to 
update any forward-looking statements contained herein as a result of 
new information, future events or otherwise. 
 
   This press release does not constitute an offer to sell, or a 
solicitation of an offer to buy, any securities, and it does not 
constitute an offering prospectus within the meaning of article 652a or 
article 1156 of the Swiss Code of Obligations or a listing prospectus 
within the meaning of the listing rules of the SIX Swiss Exchange. 
Investors must rely on their own evaluation of WISeKey and its 
securities, including the merits and risks involved. Nothing contained 
herein is, or shall be relied on as, a promise or representation as to 
the future performance of WISeKey. 
 
 
 
 

(END) Dow Jones Newswires

March 03, 2021 12:00 ET (17:00 GMT)