Business description: YouGov plc

YouGov plc is an international online research data and analytics technology company. It provides its clients with data and insights to help them explore, plan, activate and track the impact of their marketing and communication activities. Its divisions include Data Products, Data Services and Custom Research. The Data Products division includes syndicated data products to clients on a subscription basis. Its syndicated data products suite includes YouGov BrandIndex and YouGov Profiles, and newer behavioral and transactional data. Data Services division offers fast-turnaround and cost-effective survey solutions for reaching nationally representative and specialist samples. Custom Research division offers quantitative and qualitative research that is tailored by sector specialist teams to meet clients’ specific requirements. It offers a search-driven analytics platform that connects and transforms existing structured data from disparate systems. It also offers consumer panel services.

Number of employees: 1,960

Sales by Activity: YouGov plc

Fiscal Period: July20202021202220232024

Research

- - - - 178M

Data Products

51.31M 58M 74.1M 85.9M 83.8M

Consumer Panel Services (cps)

- - - - 74.2M

Data Services

37.82M 45.5M 50.7M 47.8M -

Custom Research

64.65M 65.6M 95.6M 122M -

Other Revenue Eliminations and Unallocated Costs

-1.34M -100K 700K 2.8M -400K
See all business segments

Geographical breakdown of sales: YouGov plc

Fiscal Period: July20202021202220232024

Europe, Middle East and Africa (EMEA)

- - - - 141M

Americas

64.8M 74.8M 99.5M 116M 124M

UK

47.23M 52.1M 57.9M 65.6M 69M

Asia Pacific

12.49M 14M 20.8M 23.5M 19.6M

Mainland Europe

24.34M 30.6M 45.7M 58.2M -

Middle East

8.79M 4.9M 6.2M 8.8M -

Intra-Group Revenues/Unallocated Costs

-5.21M -7.4M -9M -14.2M -18.6M
See all geographic segments

Managers: YouGov plc

Director TitleAgeSince
Chief Executive Officer - 2023-07-31
Director of Finance/CFO 47 2017-12-05
Chief Operating Officer - -
Compliance Officer - -
Chief Tech/Sci/R&D Officer - 2014-09-09
See YOUGOV PLC governance

Members of the board: YouGov plc

Manager TitleAgeSince
Chairman 67 -
Director/Board Member 47 2017-12-05
Director/Board Member - 2017-12-05
Director/Board Member 65 2018-08-31
Director/Board Member 63 2022-06-12
Director/Board Member - 2023-02-26
Director/Board Member - 2023-02-26
Director/Board Member - 2023-07-31
Director/Board Member 61 2024-06-06
Composition of the Board of Directors

Shareholders: YouGov plc

NameEquities%Valuation
Liontrust Investment Partners LLP
7.855 %
9,254,950 7.855 % 52 M p
Abrdn Investment Management Ltd.
7.213 %
8,498,587 7.213 % 48 M p
Octopus Investments Ltd.
6.104 %
7,191,704 6.104 % 40 M p
Columbia Management Investment Advisers LLC
5.139 %
6,055,507 5.139 % 34 M p
Brown Capital Management LLC
4.837 %
5,699,652 4.837 % 32 M p
List of YOUGOV PLC shareholders

Company details: YouGov plc

YouGov Plc

50 Featherstone Street

EC1Y 8RT, London

+44 2070 126 000

http://www.yougov.com
address YouGov plc(YOU)

Group companies: YouGov plc

NameCategory and Sector
Internet Software/Services
Miscellaneous Commercial Services
YG Research India Pvt Ltd.
See all subsidiaries

Market Research

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Change 5d. change 1-year change 3-years change Capi. ($)
+2.55%+9.30%-52.28%-68.70%700M
+0.75%-1.11%+5.03%-7.37%407M
+0.35%-1.39%-32.66%-70.43%322M
0.00%-1.34%+51.48%+13.68%306M
+0.79%+1.60%+149.02%+81.43%102M
0.00%0.00%+92.09%+44.07%64.67M
Average +0.74%+0.74%+35.45%-1.22% 316.84M
Weighted average by Cap. +1.20%+1.97%-4.29%-30.72%
See all sector performances
Trading Rating
Investor Rating
ESG Refinitiv
B-
surperformance-ratings-light-chart YOUGOV-PLCMore Ratings
Sell
Consensus
Buy
Mean consensus
BUY
Number of Analysts
6
Last Close Price
4.820GBP
Average target price
6.750GBP
Spread / Average Target
+40.04%
Consensus

Annual profits - Rate of surprise