Zscaler, Inc. announced new data protection innovations that build upon a rich heritage of securing data across all cloud apps for data in motion, data at rest, and BYOD assets with unprecedented accuracy and scale. The new advancements accelerate data protection programs from months to hours with zero configuration for data loss prevention (DLP). This mitigates security risks by unifying data protection across all channels, simplifying operations by automating workflows.

In today's highly-mobile and cloud-centric world, data is created and distributed across hundreds of applications and workloads, escalating organizations' risk of data loss. Enterprises' inability to protect distributed data is reinforced in the findings of the new 2022 Data Loss Report by the Zscaler ThreatLabz research team. ThreatLabz found that 36% of cloud application data is accessible via the open internet.

Analysis of nearly 6 billion data loss policy violations revealed that organizations experience an average of 10,000 potential data loss events daily resulting in losses greater than $4.35 million. Traditional DLP solutions can't secure distributed data and require a massive amount of resources to configure, maintain and manage, which can be costly and result in months to implement, putting organizations at risk. Concurrently, the lack of automated workflows prevents security teams from managing critical risks leading to elongated mitigation timelines and unresolved incidents.

To make matters worse, the reliance on separate point products for different channels causes increased risk, reduced visibility and inconsistent policies. Organizations that have not deployed a unified zero trust strategy suffer an additional $1 million loss on average, indicating that data protection can not be a standalone endeavor. The recently introduced security category, security service edge (SSE), reinforces the market's need for unified data protection as part of a larger, purpose-built security platform.

These advancements to the Zero Trust Exchange, aligned to SSE principles, further Zscaler's position as a leader in data protection by empowering security teams with: Expedited Deployment Cycles with Zero Configuration DLP: Utilizing the scale of the world's largest security cloud that processes 170 million files per day, the new zero configuration DLP capabilities auto classify all organizational data, thereby accelerating the deployment of data protection programs. Mitigated Security Risks by UnifyingData Protection Across all Channels: The addition of endpoint, and email data protection capabilities adds to the existing support of web, SaaS, IaaS, PaaS and private apps. This removes the need for point products, decreasing security risks and management complexity by unifying policies across channels. Simplified Operations through Automated Workflows: Advanced closed-loop incident management delivers actionable insights and automates workflows to respond to potential security risks in a timely and effective manner.