L'Oreal : Total Sponsors a Center for Artificial Intelligence and Data in Saclay, France
October 19, 2020 at 11:19 am EDT
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HEC Paris and Institut Polytechnique de Paris have announced the launch of 'Hi! PARIS'.
Focusing on artificial intelligence (AI) and data science, the research and education center aims to become a world leader in these fields within five years, while addressing the main challenges related to technological transformation and its impact on businesses and society.
Hi! PARIS is entirely funded through sponsorships from participating companies, including L'Oreal, Capgemini, Total, Kering and Rexel.
The center will have a powerful impact on AI and data research and training at the European and global levels. As companies and laboratories work to develop digital sovereignty for France and Europe, these resources have now become essential.
AI and Data, Driving Corporate Innovation
For the five founding sponsors - Total, L'Oreal, Capgemini, Kering and Rexel this commitment will help foster the emergence of new technological tools to improve businesses' operational efficiency and support their long-term strategy.
'Data science and artificial intelligence have made great progress in recent years, opening up new avenues to better leverage industrial data and provide tailored services to our customers. For a broad energy group like Total, the only way to remain competitive in these complex fields is to innovate. Innovation is not only a question of technological sovereignty, but also an essential means of achieving our ambition to get to net-zero emissions by 2050,' said Patrick Pouyanne, Chairman and Chief Executive Officer of the Group.
A Unique Space in a Model Ecosystem
Hi! PARIS, launched on September 15, is the first interdisciplinary and interinstitutional center in Europe dedicated to AI and data science. By combining education, research and innovation, Hi! PARIS aims to become a world leader in these fields within five years, addressing the main challenges related to technological transformation and its impact on businesses and society. This ambition and organization, along with the center's location in the heart of the Saclay area, was what motivated Total's commitment, as Patrick Pouyanne explained:
'I am delighted that this center is located in the heart of Saclay, one of the world's largest science hubs, where Total has already decided to set up its new innovation and research center for low-carbon energy.'
L'Oréal is the world leading cosmetic group. The group offers skincare products (39.9% of sales), makeup products (19.7%), haircare products (15.4%), fragrances (12.6%), hair colouring products (8.3%) and other (4,1%). Net sales break down by family of products as follows:
- consumer cosmetics (36.9%): L'Oréal Paris, Garnier, Maybelline New York, NYX Professional Makeup, Essie Niely, Dark and Lovely, Mixa, MG and Carol's Daughter brands;
- luxury cosmetics (36.2%): Lancôme, Kiehl's, Giorgio Armani Beauty, Yves Saint Laurent Beauté, Biotherm, Helena Rubinstein, Shu Uemura, IT Cosmetics, Urban Decay, Ralph Lauren, Mugler, Viktor&Rolf, Valentino, Azzaro, Prada, Takami, A?sop, etc.;
- active cosmetics (15,6%): La Roche-Posay, Vichy, CeraVe, SkinCeuticals, Skinbetter Science, etc.;
- professional products (11,3%): L'Oréal Professionnel, Kérastase, Redken, Matrix and PureOlogy brands.
Products are marketed through mass distribution and distance selling, selective distribution, hair salons and pharmacies.
At the end of 2023, L'Oréal has 37 production sites worldwide.
Net sales are distributed geographically as follows: Europe (31.6%), North America (27%), North Asia (25.9%), Asia/Pacific/Middle East/Africa (8.4%) and Latin America (7.1%).