Vitor Rocha

Chief Executive Officer at

Philips Electronics North America Corp.

Consumer Services

Health Services

Health Technology

Profile

Vitor Rocha is currently Chief Executive Officer at Philips Electronics North America Corp., Director at Advanced Medical Technology Association, and Director at C.T.
Holmes & Co. Ltd. since 2023.
Formerly, Mr. Rocha was Executive Vice President at Koninklijke Philips NV and President at CEPHEID from 2023 to 2026.
Education includes an MBA from The Pennsylvania State University and an undergraduate degree from Pontifícia Universidade Católica de São Paulo.

Vitor Rocha active positions

Companies	Position	Start
Philips Electronics North America Corp. Philips Electronics North America Corp. Electronics/AppliancesConsumer Durables Manufactures and distributes television, video, audio and set-top boxes	Chief Executive Officer	-
Advanced Medical Technology Association Advanced Medical Technology Association Miscellaneous Commercial ServicesCommercial Services Operates as a trade association that offers information on philanthropy, blood products, diagnostics, orthopedics, ophthalmic, wound care and disaster preparedness	Director/Board Member	-
C.T. Holmes & Co. Ltd. C.T. Holmes & Co. Ltd. Food DistributorsDistribution Services Wholesales frozen seafood products	Director/Board Member	2023-01-18

All active positions of Vitor Rocha

Former positions of Vitor Rocha

Companies	Position	End
CEPHEID	President	2026-04-29
PHILIPS NV	Corporate Officer/Principal	-

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Linked companies

Private companies	7
Koninklijke Philips NV Koninklijke Philips NV Medical/Nursing ServicesHealth Services Provides image, cardiovascular, diagnostic imaging, ambulatory, sleep therapy and personal healthcare services	Health Services
CEPHEID CEPHEID Medical SpecialtiesHealth Technology Develops, manufactures and markets molecular diagnostic systems	Health Technology
Philips Electronics North America Corp. Philips Electronics North America Corp. Electronics/AppliancesConsumer Durables Manufactures and distributes television, video, audio and set-top boxes	Consumer Durables
The Pennsylvania State University The Pennsylvania State University Other Consumer ServicesConsumer Services Functions as a College/University	Consumer Services
Pontifícia Universidade Católica de São Paulo Pontifícia Universidade Católica de São Paulo Other Consumer ServicesConsumer Services Functions as a College/University	Consumer Services
Advanced Medical Technology Association Advanced Medical Technology Association Miscellaneous Commercial ServicesCommercial Services Operates as a trade association that offers information on philanthropy, blood products, diagnostics, orthopedics, ophthalmic, wound care and disaster preparedness	Commercial Services
C.T. Holmes & Co. Ltd. C.T. Holmes & Co. Ltd. Food DistributorsDistribution Services Wholesales frozen seafood products	Distribution Services