[For Immediate Release]

361 Degrees International Limited 361 度國際有限公司

(Incorporated in the Cayman Islands with limited liability)

361˚ Announced the Official Signing of China's New Swimming Stars, Liu Xiang and Zhang Yufei

President of 361˚ Group, Mr. Ding Wuhao, with Liu Xiang and Zhang Yufei.

(19 October 2016 - Hong Kong) - 361 Degrees International Limited ("361˚" or the "Company", together with its subsidiaries, the "Group"; HKSE stock code: 1361), is pleased to announce the official signing of China's new swimming stars, Ms. Liu Xiang and Ms. Zhang Yufei.

Following the endorsement of Mr. Sun Yang, Mr. Ning Zetao and Ms. Ye Shiwen, 361˚ signed two more athletes from the Chinese national swimming team, indicating that 361˚ will have more in-depth cooperation with the Chinese national swimming team. With the influence of star athletes, the Group is committed to spreading the passion for sports to the mass consumers and encouraging all to devote themselves to sports.

Since the partnership began in 2013, 361˚ has supported the Chinese national swimming team while upholding the brand philosophy of "One Extra Degree of Passion". The Group has provided exclusive sports gear combining design and technology and supported the rise of swimming legends time after time. At the 2016 Rio Olympic Games, the 361˚-sponsored Chinese national swimming team won one gold, two silver and three bronze medals. Among them, Mr. Sun Yang, signed athlete of 361˚, earned the first gold medal for China's swimming team at the Rio Olympics.

Mr. Ding Wuhao, President and Executive Director of 361˚ Group said, "The Chinese national swimming team is our long-term partner. We are so proud of their performance at the Rio Olympics this year. Their persistence and enthusiasm coincide perfectly with the brand spirit of 'One Extra Degree of Passion' we advocate. We will continue to support the Chinese national swimming team and boost the development of China's sports industry."

361˚ Announced the Official Signing of China's New Swimming Stars, Liu Xiang and Zhang Yufei 19 October 2016 / Page 2

361˚ has been providing sports products with both design and technology to sports lovers and encouraging consumers to pour themselves into sports. Through sponsoring top-level domestic and international games, and supporting national teams and outstanding athletes, 361˚ continually embodies the Olympic dreams. The Group's presence in the 2016 Rio Olympic Games made it the first domestic sports brand that has ever sponsored the Olympics. In the future, 361˚ plans to further develop the four core product categories namely running, training, basketball and football. The Group is dedicated to supplying higher-quality sports gear, and promoting the development of the sports industry at the same time.

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About 361 Degrees International Limited

Established in 2003, 361˚ is a leading sportswear brand enterprise in China with a growing international presence. The Group designs, develops, manufactures and sells functional, innovative and stylish sportswear products to cater to the active, athletic and casual sportswear needs of adults, young adults and children. The Group offers high-performance and value-for-money footwear, apparel, and accessories products targeted at mass market.

The Group operates a distributorship business model through 31 exclusive distributors and authorized retailers to manage an extensive distribution network of approximately 6,500 retail stores across China. It has established a leading position in third-tier and below cities in China.

For more details, please refer to its website: www.361sport.com.

For further information, please contact: 361 Degrees International Limited

Ms. Nina Zhan

Vice-President, Investor Relations 361 Degrees International Limited Email: nina@361sportshk.com

iPR Ogilvy & Mather

Natalie Tam / Lorraine Luk / Hazel Chan / Bianca Yu

Tel: (852) 2136 6182 / 2169 0467 / 3920 7651 / 3920 7637

Fax: (852) 3170 6606

Email: 361@iprogilvy.com

361 Degrees International Ltd. published this content on 19 October 2016 and is solely responsible for the information contained herein.
Distributed by Public, unedited and unaltered, on 09 November 2016 04:06:04 UTC.

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