Coca-Cola FEMSA, S.A.B. de C.V. Reports Organizational Changes
February 26, 2019 at 10:00 am EST
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Coca-Cola FEMSA, S.A.B. de C.V. announced that Fabricio Ponce, former Chief Operating Officer in the Philippines, is new Chief Operating Officer for Mexico operation. Prior to his assignment in the Philippines, Fabricio served as the head of Colombian operations, Managing Director of Central American operations, Managing Director of Argentina and Brazil and Colombian operations, and Strategic Planning Director of Latin American operations during his 30-year career with Coca-Cola FEMSA. Xiemar Zarazua, former Chief Operating Officer in Mexico, is new Strategic Planning and New Business Officer. Prior to joining company, Xiemar served for more than 30 years in the Coca-Cola Company. His different positions included Chief Executive Officer of the Brazil business unit from 2008 to 2016; and Chief Executive Officer of the Latin America business unit from 2006 to 2008. He also served in different areas in Mexico and Central America.
Coca-Cola FEMSA, S.A.B. de C.V. is a franchise bottler of Coca-Cola trademark beverages across the world. The Company and its subsidiaries are engaged in the production, distribution and marketing of certain Coca-Cola beverages. It is also engaged in acquiring, holding and transferring all types of bonds, shares and marketable securities. The Company's segments include Mexico and Central America division, which comprises Mexico (including corporate operations), Guatemala, Nicaragua, Costa Rica and Panama; the South America division, which consists of Brazil, Argentina and Colombia; Venezuela, which operates in an economy with exchange control and hyper-inflation, and the Asian division, which consists of the Company's equity method investment in Coca-Cola FEMSA Philippines, Inc. The Coca-Cola trademark beverages include sparkling beverages (colas and flavored sparkling beverages), waters and still beverages (including juice drinks, coffee, teas, milk, dairy and isotonic drinks).
COCA-COLA FEMSA, S.A.B. DE C.V. 
